Senior Graphic Designer

About Curana Health

Curana Health is dedicated to significantly enhancing the well-being, happiness, and dignity of older adults across the United States. As a leader in value-based healthcare, Curana delivers comprehensive solutions such as onsite primary care, Accountable Care Organizations, and Medicare Advantage Special Needs Plans to senior living communities and skilled nursing facilities. Since its inception in 2021, the company has expanded rapidly, serving over 200,000 seniors in more than 1,500 communities across 32 states, supported by a diverse team of over 1,000 clinicians and professionals from various disciplines.

Role Overview

The Marketing department at Curana Health seeks a Senior Graphic Designer to play a pivotal role in strengthening the in-house creative team. This position offers a visible and influential opportunity for a talented creative professional who thrives both in hands-on design execution and in shaping how design functions in a dynamic, growth-oriented organization. Responsibilities will span creating engaging visual content across channels including sales enablement, demand generation, resident communications, events, and partner marketing while optimizing design processes and overseeing freelance design quality.

Key Responsibilities

• Collaborate closely with marketing leadership to bring Curana Health's brand vision to life across multiple marketing and business initiatives.
• Create captivating designs for digital, print, presentations, and events, encompassing sales collateral, demand generation campaigns, resident and partner communications, internal messaging, and employer branding efforts.
• Translate complex business objectives into visually compelling, audience-centric designs that foster engagement and advance organizational growth.
• Work alongside stakeholders in Marketing, Growth, and Operations to develop creative solutions that align with strategic goals.
• Efficiently manage multiple design projects in a fast-paced environment, adhering to stringent deadlines.
• Develop and maintain templates, design systems, and self-service creative resources to enhance design scalability within the company.
• Partner with the Art Director on creative strategy, campaign ideation, and brand consistency for critical projects.
• Streamline design operations by managing workflows, maintaining asset libraries, ensuring version control, and increasing visibility into project progress and output.
• Review and ensure freelance design work meets quality standards, brand guidelines, and accuracy requirements.
• Maintain brand integrity by applying, updating, and evolving visual identity guidelines across all communication channels.
• Investigate and implement AI-driven design tools and emerging technologies to boost creativity, efficiency, and scalability.
• Support brand training initiatives, creative resource development, and ongoing efforts to strengthen Curana Health’s market presence and impact.

Mandatory Qualifications

• Bachelor’s degree in Graphic Design, Visual Communications, Marketing, or related discipline; or equivalent professional experience.
• At least six years of professional graphic design experience, backed by a strong portfolio demonstrating high-caliber personal creative output.
• Experience within in-house marketing teams, creative agencies, or a hybrid setting.
• Advanced skills with Adobe Creative Suite, including Photoshop, Illustrator, and InDesign.
• Proficiency in developing polished presentations using PowerPoint and creating business-oriented marketing materials.
• Solid grasp of typography, layout, visual storytelling, brand principles, and user-focused design strategies.
• Ability to juggle multiple projects effectively and deliver superior work within demanding timeframes.
• Strong communication, collaboration, and project management capabilities to engage with diverse teams and stakeholders.
• Experience in applying and upholding brand standards across various audiences and marketing platforms.

Preferred Experience

• Background in healthcare, senior living, or other regulated industries.
• Expertise in creating marketing content that supports sales enablement, demand generation, customer engagement, events, and brand awareness.
• Familiarity with design and collaboration tools such as Figma and Canva.
• Experience supervising and providing constructive feedback to freelance designers or external creative partners.
• Knowledge of AI-powered creative tools and enthusiasm for integrating emerging technologies to refine design workflows.
• Proven ability to support multiple stakeholders in a rapidly evolving organization.

Equal Employment Opportunity

Curana Health firmly upholds equal opportunity principles, fostering diversity and inclusion across all aspects of employment. The company prohibits discrimination based on race, color, religion, national origin, age, gender identity or expression, sexual orientation, marital status, military or veteran status, disability, genetic information, and any other protected classifications in accordance with federal, state, and local laws. This commitment extends throughout recruitment, hiring, transfers, and treatment during employment.