Growth Manager

Position Overview

This role is for a Growth Manager located in the United Arab Emirates, responsible for managing the comprehensive growth strategy for a well-established digital product with an active user base and proven customer acquisition methods.

Key Responsibilities

• Lead the overall planning, execution, and ongoing enhancement of growth strategies for the brand.
• Develop and manage segmented, automated lifecycle email marketing campaigns using A/B testing and personalization to optimize performance.
• Conduct conversion rate optimization for various customer touchpoints including landing pages, pricing, sign-up flows, and checkout processes through structured experimentation.
• Create diverse marketing content such as landing pages, blog articles, emails, lead magnets, and social media posts utilizing AI-supported workflows.
• Implement and maintain marketing automation using platforms like n8n, Make, Zapier, or equivalents to improve operational efficiency.
• Use analytics tools to monitor campaign performance, identify growth opportunities, and advise stakeholders with data-driven insights.
• Collaborate cross-functionally with product, support, SEO, and leadership teams to ensure growth efforts align with wider business goals.
• Continuously test and integrate new tools and AI capabilities to enhance marketing effectiveness and scalability.

Candidate Requirements

• Minimum of 5 years in growth marketing, ideally in roles such as founding marketer, sole marketer, or within a small, hands-on team focused on execution.
• Proven track record in designing and implementing AI-powered marketing workflows that enhance productivity and campaign outcomes.
• Deep expertise in email marketing and lifecycle management, with a history of improving engagement, retention, and conversion rates.
• Experience in running conversion rate optimization experiments and making informed decisions based on performance data.
• Ability to independently manage full marketing campaigns including copywriting, campaign setup, optimization, deployment, and performance analysis.
• Proficiency in creating digital content across channels including email, websites, blogs, and social media.
• Strong analytical capabilities with experience using marketing analytics and reporting tools.
• Exceptional written communication skills and effective collaboration in remote and asynchronous work settings.
• Self-driven, organized, and comfortable working autonomously while embracing new technologies and continuous learning.
• Availability to partially overlap with U.S. Eastern Time working hours.
• Additional advantages include familiarity with WordPress, producing public AI-related content, early-stage product growth, measurable revenue contributions, or audience development.

Benefits and Work Environment

• Competitive compensation package.
• Fully remote employment with location flexibility.
• Comprehensive health insurance applicable to employees based on residence.
• Life and accidental insurance coverage for eligible full-time staff.
• Flexible paid time off to maintain work-life balance.
• Paid parental leave and observance of local public holidays in the employee's country.
• Learning budget supporting professional development resources such as software, books, and courses.
• Company-sponsored travel arrangements including yearly retreats and team gatherings.
• Technology allowances and welcome kits provided to new hires.
• Opportunity to collaborate with skilled professionals on impactful projects.
• A workplace culture emphasizing inclusivity, collaboration, autonomy, continual learning, and innovation.

Additional Information

This role is facilitated by a partner organization that manages the recruitment process, including application review and subsequent interview stages. The selection process uses AI-assisted matching to quickly and fairly identify top candidates against core role requirements, but final hiring decisions rest with the employer. Applicants' personal data will be processed in accordance with data protection laws, including GDPR, and AI tools may assist in the procedural evaluation of applications without replacing human judgment.