Puffy

UI/UX Design Manager (AI-First)

Puffy

Remote · Full Time

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Experience
7–10 yrs
Salary
USD 120,000 – USD 136,800 / year
Openings
1
Posted
2 days ago

Job description

Role overview

This is a remote leadership opportunity for an AI-first UI/UX Design Manager to guide e-commerce design work and help reshape how the design team operates through artificial intelligence. The role reports directly to the CEO and carries full ownership of web design, with a strong focus on improving customer experience, speeding up design operations, and driving business outcomes.

Location and work setup

The position is fully remote and open globally, with the option to work from the Dubai office if preferred. Dubai-based relocation support and visa sponsorship assistance are available. The role requires meaningful overlap with Middle East and Europe working hours.

Compensation

The budget for this role is up to USD 120,000 per year, plus performance bonus potential of up to 10% per month. The total annual package can reach up to USD 136,800, along with benefits that vary by location.

Growth opportunity

This role is positioned as a fast-track leadership experience in AI-led design. The selected candidate is expected to build high-fidelity web experiences, run conversion experiments, and introduce AI-powered workflows that reduce bottlenecks and shorten design-to-development handoff time by 40%. The environment is suited to people who learn quickly, move fast, and enjoy constant change.

Key responsibilities

You will lead the design function for e-commerce web experiences and help define how AI is used across the creative process. The role includes building prompt libraries, setting quality standards, shaping AI-assisted workflows, and supporting the team as it adopts new tools and methods. You will also influence experimentation strategy, design systems, and conversion-focused improvements.

What the role involves

  • Owning the e-commerce website design direction and ensuring it supports growth and conversion goals.
  • Creating and improving AI-enabled design workflows, quality checks, and prompt systems.
  • Leading the team through a shift toward AI-assisted design and creative operations.
  • Designing experiences for conversational commerce, semantic search, recommendation modules, and AI assistants.
  • Partnering with growth teams on experiments such as A/B testing and multi-armed bandits.
  • Reviewing quarterly design priorities and presenting business impact directly to senior leadership.
  • Mentoring and managing design team operations while maintaining high craft standards.

Requirements

  • 7 to 10 years of experience in e-commerce web design.
  • At least 4 years of experience leading, mentoring, and managing design teams or design operations.
  • A portfolio that demonstrates shipped improvements in PDP, PLP, and checkout journeys with measurable business results.
  • Advanced Figma skills, including components, variables, and Dev Mode.
  • Strong visual design, motion, and responsive design ability.
  • Hands-on experience introducing GenAI tools into a professional design workflow.
  • Understanding of prompt engineering, quality control, and brand governance for AI-assisted design.
  • Familiarity with AI-shaped UX patterns such as conversational search, assistant interfaces, and recommendation experiences.
  • Comfort working with growth experiments and understanding the trade-off between speed of optimization and certainty of results.
  • Working knowledge of WCAG 2.2 and SEO basics for structured e-commerce content and schema.
  • Experience with chat-based or guided-selling experiences is preferred.

Team culture

The organization describes itself as fast-moving, ambitious, and intensely execution-focused. Team members are expected to take ownership of outcomes, act quickly, maintain high standards, embrace AI-first thinking, and commit fully when the mission requires it.

Benefits and perks

  • Competitive salary with monthly performance bonuses of up to 10%.
  • Comprehensive medical, dental, and vision coverage depending on the country of hire.
  • Generous paid time off plus public holidays.
  • Access to an AI-native tool stack in a remote-first environment.
  • Learning and development opportunities.
  • Collaboration with an international team representing more than 14 nationalities.
  • Eligibility for the Leaders Club recognition program, which includes premium wellness memberships, networking with senior leadership, and annual leadership retreats.
  • Eligibility for monthly recognition as a 'We Are' Champion of the Month, with gift vouchers and company-wide acknowledgment.

Additional information

  • The company is a top 5 mattress brand in the US with more than USD 1 billion in sales.
  • The organization is Great Place to Work certified.
  • The CEO is a Forbes Council member.
  • The Dubai office offers 0% income tax for those who relocate.

Who this role suits

This opportunity is best suited to highly driven design leaders who want rapid growth, enjoy solving complex product and conversion challenges, and are excited to help build AI-first design operations at scale.

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