Territory Sales Manager

About Celsius Holdings, Inc.

Celsius Holdings, Inc. is a dynamic global consumer packaged goods company united by its three powerful brands: CELSIUS®, ALANI NU®, and ROCKSTAR®. Each brand embodies distinct characteristics—from everyday hustle and ambitious energy to confident, colorful personalities and rebellious spirit. Our collaborative culture emphasizes inclusivity, innovation, and encouraging great ideas from all team members. We strive to create a vibrant marketplace experience where energy is not only consumed but actively lived.

Position Overview

The Territory Sales Manager will lead retail sales efforts within assigned markets, championing the CELSIUS® brand across Grocery, Convenience, and Food Service sectors. This role demands field presence, driving sales performance by fostering strong distributor relationships and expanding brand visibility. Daily activities include engaging 12 to 15 store visits focused on executing strategies that enhance product distribution, display, and promotions. This is a key role poised to influence growth and market penetration.

Key Responsibilities

• Implement the 'perfect store' concept by enhancing SKU distribution, increasing shelf space, installing displays, and boosting promotional initiatives.
• Drive brand-focused sales strategies across all retail outlets within the territory.
• Carry out account evaluations, identify sales opportunities, and provide detailed reports using CRM systems.
• Partner with distributors through collaborative efforts such as route rides, blitz events, and key account meetings.
• Assist Regional and District Sales Managers with broader sales campaigns and objectives.
• Engage in weekly sales meetings to assess progress and strategize for upcoming targets.
• Meet and report on assigned daily, weekly, and quarterly key performance indicators (KPIs).

Requirements

• At least one year of professional experience in consumer goods sales, ideally within beverages or distributor networks.
• Minimum educational attainment: High school diploma or equivalent.
• Possession of a valid U.S. Driver’s License and ability to clear motor vehicle record (MVR) checks.
• Entrepreneurial spirit paired with strong business insight.
• Comfortable engaging customers face-to-face daily with excellent communication skills.
• Competent in delivering presentations and interacting with diverse peer groups.
• Proficient in CRM platforms and sales tracking tools used in field sales environments.

Benefits

• Comprehensive healthcare including medical, dental, and vision coverage.
• Long-term and short-term disability plans.
• Life insurance offerings.
• Annual paid leave of 10 vacation days subject to accrual guidelines.
• 11 paid company holidays per year.
• 401(k) retirement plan featuring company matches.
• Additional protections such as identity theft and legal service plans.

Additional Information

This position is field-based with required travel to Florida markets including Tampa, Fort Myers, St. Petersburg, and Pensacola. It involves significant driving; therefore, a valid U.S. driving license and clean motor vehicle record are prerequisites. This role does not include direct people management responsibilities.

The salary range is estimated between $60,000 and $65,000 annually plus performance incentives. Actual pay considers factors such as location, skills, and qualifications. Candidates may also be eligible for bonuses and equity awards according to company plans.

Celsius Holdings is committed to diversity, equity, and inclusivity in its workforce. Equal Employment Opportunity principles are strictly upheld, and reasonable accommodations are available during hiring for individuals with disabilities.

This document serves as a general guideline for the role's expectations and does not encompass an exhaustive list of all duties and qualifications.