Social Media Manager

Role overview

Aaradhya Group is looking for a creative, goal-oriented Social Media Manager to shape and run the company’s presence across major social platforms. The role focuses on building brand visibility, improving audience engagement, and delivering measurable business impact through both organic and paid social efforts. Strong planning ability, content judgment, and a data-led mindset are important for success in this position.

Key responsibilities

• Build and execute social media plans that support overall business objectives.
• Oversee the brand’s activity on platforms such as Instagram, Facebook, LinkedIn, Twitter/X, and similar channels.
• Produce, plan, schedule, and share engaging content, including posts, reels, stories, and campaign creatives.
• Set up and manage paid social campaigns, including budget allocation, audience targeting, and ongoing optimization.
• Keep track of comments, messages, and other audience interactions, and respond promptly.
• Measure performance, interpret analytics, and prepare reports on social media results.
• Stay current with platform changes, market trends, and social media best practices.
• Work closely with the marketing, design, and content teams to maintain a consistent brand voice.

Eligibility

This opportunity is suitable for professionals who have handled social media for a brand or business, understand current digital marketing trends, and are comfortable balancing independent work with teamwork. Candidates should be creative, analytical, and attentive to detail.

Requirements

• A bachelor’s degree in Marketing, Communications, Business, or a closely related discipline is preferred.
• Hands-on experience in a Social Media Manager role or an equivalent position.
• Strong familiarity with social platforms, management tools, and analytics.
• Practical exposure to paid social advertising and campaign handling.
• Clear written and spoken communication skills.
• Ability to study data and turn findings into practical action plans.

Perks and benefits

• Competitive compensation package.
• Opportunities to build skills and advance professionally.
• Experience working on varied marketing campaigns and different brands.
• A collaborative, energetic work atmosphere.
• Performance-linked incentives where applicable.