Twine

Social Media Manager - Part time

Twine

Remote · Contract

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Experience
Any
Salary
Openings
1
Posted
6 days ago
Work mode
Work from home
Eligibility
Remote candidates may apply, with a preference for applicants based in Melbourne. The role is suited to someone available for approximately 10-15 hours per month on an ongoing basis.
Resume
Required to apply

Job description

Role overview

A premium stationery label built around intentional living and thoughtfully designed analogue tools is looking for a part-time freelance social media manager. The main focus of the role is to strengthen the brand’s Instagram presence, with Pinterest treated as a supporting channel. You will be expected to develop calm, aesthetic content that reflects a minimal and sensory brand personality, while working with a clear set of brand guidelines. The role offers creative freedom and close collaboration with the founder.

What you’ll do

  • Plan and run the content schedule for Instagram and Pinterest.
  • Produce, film, and edit Reels along with other visual content.
  • Adapt user-generated content so it matches the brand’s style and standards.
  • Draft polished captions and copy that stay true to the brand voice.
  • Use scheduling tools to queue and publish social posts.
  • Track performance, review analytics, and share reporting on key metrics.
  • Work alongside the founder to keep content aligned with overall brand direction.
  • Protect a cohesive visual identity across all social channels.

What we’re looking for

  • Hands-on experience managing social channels for premium, lifestyle, or similarly positioned brands.
  • Confidence creating content, including shooting and editing short-form video.
  • Working knowledge of Canva and tools used to schedule social posts.
  • Prior Pinterest management experience is a strong plus.
  • Clear, persuasive written communication and copywriting ability.
  • Ability to produce understated, calm, and tactile-feeling content.
  • Strong comfort with analytics, insights, and performance reporting.
  • Self-directed working style with good organization and reliability.
  • Preference for candidates based in Melbourne, though remote applicants are welcome.
  • Availability of around 10 to 15 hours per month on an ongoing basis.

Additional information

This is a freelance, part-time contract role that can be done remotely. The brand is focused on premium stationery and aims to communicate a thoughtful, minimal aesthetic across its social presence.

About the company

Twine is a freelance marketplace that connects businesses with freelancers, consultants, and contractors across creative and technology disciplines. It supports organizations ranging from major global companies to newer startups as they scale their teams worldwide.

Mission

The company’s mission is to help creators and businesses succeed in a freelance-led, AI-shaped future.

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