Social Media Manager

About the Role

This opportunity is offered through a partner company seeking a Social Media Manager located in the United States. The role involves devising and implementing social media strategies for a variety of global brands spanning sectors such as luxury, food and beverage, beauty, and healthcare.

The Social Media Manager will spearhead initiatives in social content creation, community engagement, and digital storytelling to enhance brand awareness and online presence. This position requires strategic vision, collaborative creativity, data-driven decision making, and keeping pace with new digital trends including AI-driven discovery.

You will collaborate cross-functionally to develop impactful content strategies tailored to different platforms and markets, playing a crucial part in connecting organizations with their audiences through meaningful and results-focused digital experiences.

Key Responsibilities

• Create and implement social media strategies customized per industry, audience, and brand goals.
• Oversee community management activities to maintain consistent and high-quality engagement across social channels.
• Lead and mentor social media teams by offering guidance, constructive feedback, and quality control.
• Work in partnership with content, creative, and paid media teams to develop platform-specific content that enhances awareness, interaction, and conversions.
• Keep updated on social platform innovations, best practices, and trends to maximize brand visibility and effectiveness.
• Drive social search initiatives to boost brand discoverability on digital channels.
• Guide brands in optimizing social content for AI visibility and digital discovery technologies.
• Manage social analytics, reporting, social listening, competitor benchmarking, and campaign analysis.
• Deliver strategic reports and performance insights to clients and internal stakeholders.
• Establish and uphold governance frameworks, such as tone of voice, response protocols, and community management standards.

Candidate Requirements

• Minimum of 5 years in social media leadership roles, including managing teams and community engagement.
• Experience overseeing social media strategies across diverse markets, industries, or brands.
• Comprehensive understanding of key social platforms, content formats, and publishing methods.
• Preferred experience with luxury, beauty, food and beverage/FMCG, healthcare, or pharmaceutical brands.
• Knowledge of social search and platform optimization techniques.
• Insight into the role of social content in AI-driven visibility and discovery.
• Strong analytical aptitude with the ability to interpret social media metrics into actionable strategies.
• Familiarity balancing organic and paid social media efforts is advantageous.
• Capability to effectively juggle multiple client accounts and projects in a dynamic work environment.
• Excellent communication, teamwork, and stakeholder management skills.
• A creative mindset eager to explore innovation, experimentation, and emerging trends in digital media.
• Ability to cultivate respectful, collaborative, and positive team dynamics across diverse groups.

Benefits

• Fixed-term employment within a global digital company.
• Flexible remote working arrangement available throughout the United States.
• Competitive pay commensurate with experience.
• Paid leave including vacation, company holidays, and personal birthday leave.
• Additional company closures during holiday seasons.
• Monthly allowance for entertainment subscriptions.
• Access to wellness initiatives, employee support programs, and recognition schemes.
• Professional growth opportunities via online learning platforms.
• Participation in company social and team-building events.
• Flexible policy permitting work from abroad.
• Availability of wellness and mindfulness resources.

Additional Information

This vacancy is managed by a partner company responsible for all hiring processes following application submission. The role employs AI-assisted methods to efficiently sift and shortlist candidates based on core criteria; however, final hiring decisions are made by human recruiters. Data privacy and protection adherence are maintained in line with applicable regulations.