Senior Manager New Markets

Overview

We are looking for a Senior Manager New Markets to join our expanding New Markets team in Munich, reporting directly to the VP New Markets. This role is key in geographically growing Westwing’s presence, focusing on executing our market entry and scaling strategy. Having recently doubled our operations from 11 to 23 countries, we are eager to broaden our footprint even further. This role is ideal for an independent, detail-oriented professional enthusiastic about building markets from inception.

Key Responsibilities

• Lead expansion strategy by conducting market sizing, competitor evaluation, positioning, and financial modeling to recommend market entry priorities and methods.
• Drive commercial and go-to-market strategies including assortment curation, pricing strategies, brand positioning, marketing directives, and launch execution with clear milestones.
• Manage cross-functional workstreams crucial for market launch readiness, especially focusing on commercial and marketing aspects, while coordinating with sourcing, operations, customs, legal, tax, and technology teams.
• Establish, monitor, and analyze key performance indicators post-launch, optimize growth and profitability through continuous playbook refinement and actionable insights.
• Conduct customer surveys to gain market insights ensuring superior customer experience from launch day onward.
• Create presentations and prepare strategic recommendations for senior leadership while aligning all stakeholders involved.

Candidate Profile

• Minimum 5 years of experience in business development, strategy, consulting, or related roles, preferably with a background in commercial or marketing functions within consumer or lifestyle sectors.
• Strong analytical and strategic skills, including the ability to develop business cases and financial models, solve complex issues creatively with a customer focus.
• Proactive, hands-on approach with ownership mentality, capable of independently managing projects from analysis through implementation while balancing speed and detail.
• Skilled in project management, adept at handling multiple workstreams and diverse stakeholders to deliver precise, quality outcomes.
• Excellent command of written and spoken English; German language skills are advantageous.
• Proficient in Microsoft Office suite, especially Excel and PowerPoint, with familiarity with Google Workspace considered a plus.

Why Join Westwing

• Engage in a high-performance culture that fosters trust, regular feedback, and collaboration.
• Experience an international, inspiring environment encouraging big thinking, ownership, and growth beyond your limits.
• Benefit from a flexible hybrid work model with four office days weekly to promote strong team connections and fast collaboration.
• Enjoy work-from-anywhere options up to four weeks yearly to inspire fresh ideas.
• Get 30 days of paid leave for rest and rejuvenation.
• Work in a beautifully designed, centrally located, dog-friendly office with inspiring spaces, sunny terraces, and quality food options.
• Access exclusive discounts on our collections and partner brands, along with special occasion vouchers.
• Receive wellbeing support including mental health resources, sports memberships, and preventive health care.
• Use sustainable mobility options like discounted public transit and JobRad bikes.
• Benefit from family support programs including onsite daycare and partnerships with multilingual child care providers.
• Participate in an annual Social Impact Day to contribute to meaningful causes.
• Join team rituals that celebrate success and culture, including social events and parties.

About Westwing

Westwing is Europe’s leading beauty and living e-commerce platform, operating in over 20 countries and generating EUR 507 million GMV in 2025. We offer a premium shopping experience with curated collections from our brand and third-party designers, combining shopping, daily specials, stores, B2B services, and design consultation. Since our inception in 2011, headquartered in Munich, we have grown rapidly and are publicly listed on the Frankfurt Stock Exchange.

Our diverse team thrives on creativity, courage, and intelligence, working in a fast-paced international setting that encourages you to grow your career while contributing to a beloved brand. We embrace diversity and inclusion as fundamental to our mission and workplace culture.

Department

Executive Office