Senior Copywriter

Role overview

This opportunity is for a Senior Copywriter in Canada, working on behalf of a partner organization that handles the application process and all subsequent steps. The position is designed for a creative writer who can produce persuasive, audience-focused messaging for a multi-brand environment serving higher education and healthcare audiences.

You will shape content that helps adult learners and working professionals make meaningful education decisions. The role combines strategic messaging with hands-on copy creation across email, web, social, display, and video. It also operates in a high-volume studio that uses AI-supported workflows, so strong judgment, speed, and accuracy are all essential. Close partnership with art directors, strategists, and creative leaders will be part of the day-to-day work, along with a leadership mindset that includes mentoring and elevating team standards.

Key accountabilities

• Develop clear, persuasive, and conversion-focused copy for email, paid social, display, web, and video assets.
• Adjust voice, tone, and messaging to suit multiple healthcare and education brands while preserving each brand’s distinct style and compliance needs.
• Work hand in hand with creative, design, and strategy teams to make sure copy fits smoothly into campaigns and deliverables.
• Support and coach junior copywriters by offering practical feedback, guidance, and quality checks.
• Leverage AI-enabled tools to speed up ideation, revision, and production without losing editorial quality.
• Coordinate several active projects at once and deliver work on time in a fast-paced production setting.
• Help shape campaign strategy, messaging structures, and concept development with cross-functional teammates.
• Ensure all materials align with brand, audience, and regulatory expectations, especially in healthcare and education contexts.

What the role calls for

The ideal candidate brings strong digital copywriting experience and is comfortable working across multiple brands or complex content systems. You should be able to balance imagination with structure, adapt quickly, and perform well in collaborative, fast-moving teams.

Benefits and workplace support

• Competitive annual base pay of CAD 114,750 to CAD 128,250, depending on experience and location.
• Hybrid and flexible work arrangements, subject to team and project requirements.
• Full health, dental, and vision coverage.
• Paid leave, parental leave, and wellness support resources.
• Access to AI-powered tools and up-to-date creative technology to improve production efficiency.
• Training, learning support, and professional development opportunities.
• An inclusive, collaborative environment that values creativity and innovation.

Hiring and data handling

This role is managed through a partner-led application process. Applications are reviewed using an AI-assisted matching approach to help identify candidates who best fit the role’s core requirements. Shortlisted profiles are passed to the hiring company, which handles interviews, assessments, and final decisions.

The application process may involve the use of AI tools to assist with resume review, response analysis, and inconsistency checks. These tools support the recruitment team and do not replace human judgment. By applying, candidates acknowledge that personal data may be processed for assessment and sharing with the employer in line with applicable data protection laws. Applicants may request access, correction, deletion, or objection regarding their data at any time.