Search Specialist

About MBM and the Role

MBM stands as a leading media agency in Aotearoa, specialising in pioneering search strategies and partnering with top New Zealand brands to address key business needs through innovative and integrated approaches. Operating as part of the global Publicis Groupe, MBM offers a blend of local insight and international scale, tools, and opportunities. They are actively seeking a Search Specialist or Senior Search Specialist to join the dynamic Auckland-based search team.

Role Overview

This position focuses on practical management of paid search campaigns, with added involvement in SEO initiatives, handling accounts for prominent New Zealand clients. Candidates at different experience levels will be considered, but a passion for deepening search expertise, taking accountability for client deliverables, and fostering performance improvement via a test-and-learn mindset is essential.

Key Responsibilities

• Oversee and optimize paid search campaigns using platforms like Google Ads and Microsoft Ads.
• Track budgets, pacing, and overall campaign performance across client accounts.
• Support SEO efforts and wider search marketing strategies.
• Participate in client meetings, providing insights and strategic recommendations.
• Analyze campaign data to generate actionable intelligence for performance enhancement.
• Collaborate closely with team members across Auckland and Wellington offices.

Desired Qualifications and Attributes

• Proven experience managing paid search campaigns.
• Solid understanding of search marketing principles and key performance drivers.
• Confident in liaising with clients and internal stakeholders.
• Strong attention to detail coupled with sharp problem-solving capabilities.
• Proficiency with tools such as Google Ads, Google Analytics, and other reporting systems.
• Interest in expanding knowledge of SEO and broader search marketing disciplines.

Why Join MBM?

• Gain exposure to diverse sectors and client portfolios.
• Benefit from a comprehensive learning and development framework, including global resources and training.
• Enjoy close collaborations with industry platforms like Google.
• Work in a flexible, team-focused environment located centrally in Auckland.

Additional Information

MBM is part of the Publicis Groupe network, a global leader in modern communications offering numerous benefits such as:

• A holistic Wholeself program to support physical, mental, and financial health.
• A vibrant office culture promoting flexibility and creativity.
• Access to Publicis Groupe’s global AI platform, Marcel, facilitating career progression and collaboration.
• Extensive digital learning options with over 15,000 courses available through Marcel Classes.
• A culture that encourages open feedback and career development conversations.
• Diversity, Equality and Inclusion initiatives including programs like Viva! Women and Embrace.
• The Work Your World program permitting work-from-anywhere options for up to six weeks annually.
• Supportive workplace policies including inclusive leave options such as fertility treatment, menopause, gender affirmation, and parental leave with up to 18 weeks paid primary carer leave plus generous secondary carer benefits.
• Access to mental health professionals through the Sonder digital wellbeing platform.

Diversity and Inclusion Commitment

MBM and the Publicis Groupe advocate for an inclusive and diverse working environment that values all individuals regardless of race, age, gender identity, sexual orientation, disability, religion, or other identity factors. The company encourages applicants from underrepresented groups to apply and provides reasonable adjustments during the recruitment process to support those with disabilities.