Retail Marketing Associate

About the Company

Ralph Lauren is a globally recognized lifestyle brand known for designing, promoting, and distributing premium products across apparel, accessories, home, fragrances, and hospitality. With more than five decades of heritage, the company has built a strong international presence and a portfolio of well-known labels spanning multiple consumer categories.

The company places a strong emphasis on inclusion and belonging, supporting a workplace culture that values talent, education, communication, employee groups, and celebration to ensure fairness and a sense of community.

Role Overview

The Retail Marketing Associate will help shape and execute a marketing plan that fits the brand and the market, with the goal of building customer loyalty in a fast-moving, ambitious environment. The position calls for someone confident, persuasive, and comfortable managing complex projects with multiple internal teams and external partners.

This role also suits someone with a genuine appreciation for the brand, an interest in fashion, and the ability to create memorable customer moments.

Key Responsibilities

• Support the conception, production, and rollout of new initiatives, including event ideas, hospitality experiences, and gifting programs that increase awareness, engagement, and brand appeal.
• Work closely with teams across Creative, Hospitality, Operations, Retail, Asset Protection, Legal, and Procurement to ensure smooth execution of all operational details.
• Coordinate the full logistics for major initiatives and events, from planning through post-event follow-up.
• Prepare event briefs, handle invitation production and printing, develop branded materials, and make sure all items are delivered on schedule.
• Source new suppliers, build strong working relationships with vendors, brief AV requirements, and manage model and host casting when needed.
• Oversee gifting, stock/inventory control, and support pre-event deliveries and related logistics.
• After events or projects, support logistics wrap-up, collect and organize photography assets, and assist with internal and external debrief discussions.
• Protect and reinforce brand standards across every touchpoint while supporting the ongoing elevation of the brand experience across teams.
• Plan seasonal content for the channel in partnership with agencies, European buyers, creative teams, and brand stakeholders.
• Manage print and digital out-of-home advertising activity, ensuring delivery matches timing plans and responds to trading needs.
• Contribute to performance and digital marketing efforts so that brand messaging is fully integrated and strategies are well developed and executed.
• Help prepare monthly communications for the retail organization, including roadmaps and supporting materials, delivered clearly and on time.
• Support budget tracking and reporting by managing purchase orders, working with finance, and coordinating with suppliers.
• Bring forward fresh ideas that strengthen brand awareness and customer engagement.

Requirements

• Working knowledge of the fashion industry, including both online and offline channels and omnichannel activity.
• Relevant marketing knowledge or experience.
• Strong command of English; additional languages are an advantage.
• Right to work in the UK.
• A creative, highly organized approach with strong attention to detail.
• Ability to build effective relationships with internal teams and external partners.
• Excellent project management capability.
• Professional poise, sound judgment, and a consistently positive mindset, including under pressure.
• Willingness to go beyond the basic remit to deliver strong results.
• Experience managing projects from concept development through post-campaign review.
• Strong verbal and written communication skills.
• Advanced Microsoft Office skills, especially PowerPoint and Excel.
• Experience working in a fast-paced, results-driven omnichannel environment.
• Good understanding of fashion market dynamics, brand positioning, and trend analysis.
• Comfort working with data and interpreting findings.
• Strong collaboration and influencing skills.

Additional Information

This is a full-time, on-site role based in London, England, United Kingdom. The role places emphasis on delivering impactful brand experiences, coordinating across multiple stakeholders, and supporting both campaign execution and reporting.