Marketing Manager

Role Overview

We are looking for a seasoned Marketing Manager to enhance and execute our organisation's marketing and communications strategy. This role involves creating strategic campaigns, producing engaging content, and managing marketing materials that increase brand visibility, enhance stakeholder relationships, and support our business goals. The ideal candidate will blend strategic insight with practical execution and collaborate effectively across departments to deliver impactful marketing projects.

Key Responsibilities

• Contribute to executing the organisation's marketing strategy and yearly plan.
• Maintain and reinforce brand identity in all internal and external communications.
• Develop and manage internal communications promoting company culture, values, and employee engagement.
• Collaborate with various departments and project teams to identify and execute opportunities that build the brand.
• Oversee public communications to ensure consistent branding, accuracy, and appropriate tone.
• Design and implement social media strategies, including managing content calendars and daily activities across platforms.
• Track and analyze social media metrics to provide data-driven insights and recommendations.
• Foster and engage online communities through active audience management.
• Support business and marketing campaigns with creative social media content delivered on schedule.
• Coordinate social media efforts within the broader marketing team and monitor the organisation's online reputation.
• Oversee creation and upkeep of marketing collateral such as brochures, flyers, case studies, and presentations.
• Manage website content in alignment with brand standards and SEO best practices.
• Assist with advertising, sponsorship, and PR efforts, including writing press releases and liaising with media contacts.
• Handle relationships with external agencies and vendors for design, copywriting, digital marketing, and print projects.
• Organize photography, video production, and drone footage to support marketing campaigns and communications.
• Plan and execute internal and external events that promote brand awareness, business development, and employee engagement.
• Conduct competitor and market research to stay updated on industry trends and evaluate brand positioning.
• Assess marketing activities to identify areas for continuous improvement.
• Produce regular reports on marketing performance highlighting key results, insights, and recommendations.

Required Skills and Experience

• At least seven years of experience in marketing roles.
• Proficient in brand management, integrated marketing campaigns, and content production.
• Proven track record in managing corporate social media platforms with measurable impact.
• Experience with content management systems, customer relationship management tools, social media scheduling and analytics platforms, and Adobe Creative Suite.
• Excellent communication skills, both written and oral, alongside strong interpersonal abilities.
• Exceptional organisational skills with keen attention to detail and ability to handle multiple deadlines.

Personal Attributes

• Self-driven, solution-oriented, and proactive approach.
• Effective collaborator with talent for building strong interdepartmental relationships.
• Commercially savvy with a strategic outlook combined with practical execution skills.
• Innovative thinker with significant planning and project management expertise.
• Flexible and capable of thriving in fast-paced settings while maintaining quality.

Benefits

• Competitive remuneration and benefits package.
• Growth opportunities for professional development and career advancement.
• Exposure to diverse marketing efforts and strategic projects.
• Work environment that is collaborative and supportive.
• Chance to contribute significantly to brand improvement and organisational success.