Marketing Manager

About the Company

Mondrian represents a distinct approach to travel, fusing innovative design with vibrant cultural programming to stand as a premier destination for locals and tourists alike. Known for its role in cutting-edge cultural scenes worldwide, Mondrian delivers a unique blend of creativity and innovation.

Job Overview

Located at the Mondrian Gold Coast, a luxury lifestyle hotel celebrated for excellence in design, culture, and hospitality—and recognized with the QHA Award for Best Meeting & Events Venue—you will assume a key leadership role as Marketing Manager. Your responsibility spans steering the brand strategy and executing marketing initiatives personally, encompassing campaigns, content creation, EDMs, social media, PR, and comprehensive reporting.

Key Responsibilities

• Maintain full ownership and stewardship of the Mondrian brand across diverse touchpoints, including content strategy, visual media, promotional materials, and in-house creative production.
• Lead digital marketing efforts such as SEO, Meta Ads, Google campaigns, oversee website management, optimize conversion rates, and deliver performance reports.
• Develop and administer targeted email marketing campaigns using Revinate or analogous CRM tools, focusing on audience segmentation and database growth.
• Oversee social media platforms, create monthly content calendars, manage influencer partnerships and key opinion leader (KOL) relationships, leveraging an existing network.
• Promote F&B launches, seasonal marketing campaigns, hotel programming events, MICE, and lifestyle activations.
• Handle local, national, and international public relations activities, including media familiarization trips, press releases, media kit preparation, and copywriting assistance.
• Manage marketing budgets, produce monthly executive leadership and ownership reports, and provide data-informed strategic recommendations.

Candidate Profile

• Possesses 3 to 5+ years of experience in marketing, communications, and digital domains, preferably within luxury lifestyle, hospitality, F&B, or agency sectors.
• Demonstrates expertise in SEO, SEM, paid social media, EDM, and CRM strategies, with strong preference for in-house execution capabilities.
• Experience with hospitality CRM solutions such as Revinate or comparable platforms in managing EDM campaigns.
• Proficient in website management, including CMS updates, user experience enhancements, and performance analysis.
• Established background in social media marketing and influencer engagement, with existing media and KOL contacts.
• Skilled in copywriting and creative direction, fluent with Canva and Adobe Creative Suite.
• Analytical mindset, able to measure campaign impact, refine strategies based on data, and justify decisions with metrics.
• Self-driven with commercial acumen, capable of independent project execution and understanding financial outcomes.
• Holds a degree in Marketing, Business, Commerce, or related discipline.
• Google Analytics and Google Ads certifications are advantageous.

Compensation and Benefits

• Competitive salary package.
• Global hotel discounts across Ennismore and Accor properties.
• Creative autonomy with genuine brand ownership from the outset.
• Opportunity to work at a prestigious beachfront luxury lifestyle location within Australia.
• Direct interaction with company ownership and involvement in a growing, ambitious enterprise.

Additional Application Information

This role reports directly to the Director of Vitale Resorts and carries full responsibility for marketing initiatives across multiple hotel departments including Accommodation, F&B, Spa, Events, and Lifestyle Programming.

Applicants are required to submit their first and last name, email, phone number, and resume (accepted formats: .pdf, .doc, .docx; maximum size 2MB). Consent for data collection in accordance with Ennismore’s privacy policies is mandatory for application consideration.