Marketing Manager ANZ

About the role

Spotify Advertising is seeking a senior, self-directed marketing professional to own business marketing for its advertising solutions across Australia and New Zealand. The role sits within the International Advertising Business Marketing team and is responsible for building awareness, driving consideration, and creating demand among enterprise brands and media agencies, while making sure Spotify’s advertising message and product story land well with local audiences.

You will need a strong grasp of the ANZ media environment and a track record of designing and scaling marketing campaigns and education initiatives that improve advertiser uptake. This position reports to the JAPAC Advertising Business Marketing Director in Sydney.

Key responsibilities

Lead strategy and execution for Spotify Advertising marketing in ANZ, using paid, owned, and earned channels to engage enterprise brands and media agencies.

Adapt global programs, sales materials, and content so they feel locally relevant and effective in ANZ.

Own the ANZ advertising marketing budget, and measure the performance and return on investment of marketing spend.

Drive Spotify’s visibility through major industry events and strategic partnerships.

Coordinate local trade PR activity with the PR and Comms team and sales stakeholders.

Contribute as a senior partner in cross-functional ANZ planning by setting KPIs and defining priorities that support sales goals.

Represent the ANZ advertiser perspective by identifying opportunities, uncovering unmet needs, and feeding insights into global planning.

Build close working relationships across Sales leadership, PR, and global ads marketing teams to deliver aligned, effective programs.

Work closely with the Head of Sales, ANZ to align marketing plans with commercial goals and go-to-market execution.

Maintain strong ownership of both local and regional strategy, acting as a subject matter expert on enterprise advertising and ANZ market trends.

Track program results and KPIs, use insights to improve strategy, and manage country budgets responsibly.

Handle agency and vendor relationships as needed to deliver digital and experiential programs to a high standard.

Candidate profile

We are looking for someone with at least 8 years of B2B marketing experience in digital media or advertising, particularly for enterprise brands and media agencies.

You should understand the ANZ media and advertising landscape and know how to influence decision-makers at brands and agencies.

Experience building and scaling marketing strategies for enterprise audiences, especially across multiple markets or within ANZ, is important.

Hands-on experience with demand generation, paid marketing, and performance optimization is required.

You should be comfortable juggling multiple projects, budgets, and stakeholders across teams and regions.

The ideal candidate is highly independent, collaborative, and able to work through complexity and ambiguity.

A data-led approach, strong analytical thinking, and a focus on measurable outcomes are essential.

Experience managing agencies, budgets, and vendor partnerships with discipline and efficiency will be important in this role.

Strong communication, presentation, and storytelling skills are needed, along with the confidence to influence senior stakeholders.

Work location and schedule

• The position is based in Spotify’s Sydney office.
• The working model allows flexibility to work from home, while requiring at least two in-office days each week for client meetings, events, and team collaboration.

Additional information

Spotify is an equal opportunity employer and welcomes applicants from all backgrounds. The company values diversity of experience, perspective, and identity, and believes that varied voices help drive innovation and growth.

Spotify is committed to accessibility throughout the recruitment process and can provide reasonable accommodations during interviews and application stages upon request.

Spotify was launched in 2008 and is dedicated to unlocking human creativity by helping artists earn from their work and giving listeners access to the audio they love. The company is the world’s most popular audio streaming subscription service and remains focused on music and podcasting.