Marketing Executive

Role Overview

The Marketing Executive is responsible for planning, developing, and implementing marketing campaigns to increase awareness and sales of company products or services. This position involves conducting thorough market research, generating engaging content, and evaluating campaign effectiveness.

Key Responsibilities

• Design and execute advertising and promotional campaigns.
• Analyze consumer trends and competitor strategies through market research.
• Create written content for advertisements, websites, and social media platforms.

Qualifications and Skills

• Qualifications: Bachelor’s degree in Technology, Science (B.Tech/BSc), MBA in Marketing, or BBA.
• Proficiency in design software such as CorelDRAW, Illustrator, Photoshop, and Canva.
• Understanding of SEO techniques and print media processes.
• Strong coordination abilities.
• Excellent verbal and written communication skills in English.
• Creativity and originality in marketing concepts.
• Energetic and proactive work attitude.
• Availability for local and outstation travel.

Additional Details

Work location is at Phase 1 Industrial Area, Panchkula.

The role demands a creative approach to selling and the ability to track and analyze campaign data to optimize marketing effectiveness.