Marketing & Events Coordinator

About the Role

FordHarrison LLP is actively seeking a Marketing & Events Coordinator to become part of our dynamic Marketing & Business Development Department. Our team prides itself on a collaborative atmosphere, strong interdepartmental partnerships, and long-standing employee commitment. This hybrid position is based in Atlanta, combining in-office presence with remote work flexibility. The successful candidate will have the opportunity to manage significant projects, work alongside attorneys and business development staff across the firm, and thrive within a culture that embraces innovation, teamwork, and continuous advancement. We value individuals who are inquisitive, proactive, tech-savvy, and keen to enhance processes and elevate the firm’s marketing and client outreach efforts.

Key Responsibilities

• Manage the creation and production of firm marketing materials such as brochures, business cards, reference guides, invitations, and holiday cards, coordinating print and distribution alongside the Marketing Assistant.
• Plan and schedule conferences and events both virtually and in-person, including national sponsorship engagements.
• Craft, maintain, and oversee engaging content across social media platforms including Facebook, X, Instagram, and LinkedIn.
• Track social media trends, gauge audience interaction, and analyze competitor activity to find enhancement opportunities.
• Lead content development and update processes for the firm’s website.
• Administer the firm’s CRM system, manage onboarding for new attorneys, recommend system improvements, and supervise data upkeep with assistant support.
• Utilize AI tools to augment content creation, research, event management, and overall marketing workflows, exercising careful verification and protecting confidential information.
• Assess media contacts to optimize press placement opportunities, author and distribute press releases, and maintain media relationships.
• Ensure attorney presentations comply with copyright regulations.
• Research marketing technologies, AI applications, third-party PR and marketing services, and advise on resource investments based on value potential.
• Oversee advertising strategies, including evaluating opportunities, recommending plans, and designing/submitting ads to publications.
• Support senior marketing leadership — Chief Client Development Officer, Marketing Manager, and Business Development Managers — on major firm initiatives.

Requirements

• A college degree in marketing or a related field with practical marketing experience ideally in legal or professional service settings.
• Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint), Canva, Adobe Creative Suite, AI-driven productivity tools such as Microsoft Copilot and ChatGPT, and CRM platforms.
• Self-motivated individual capable of independently managing projects efficiently and demonstrating excellent written communication and client service skills.
• Experience leading substantial content marketing and event projects from conception to execution.
• Ability to critically evaluate media, advertising, and marketing options to provide strategic advice.
• Adaptable and able to juggle multiple responsibilities in a deadline-driven environment.
• Sound judgment and discretion when making recommendations and decisions on behalf of the firm.
• Maintains strict confidentiality in all external firm communications including press releases, proposals, and legal alerts.
• Willingness to undertake several multi-day domestic trips annually.

Additional Information

FordHarrison LLP is committed to diversity and equal opportunity. Qualified candidates will receive consideration without discrimination based on race, nationality, gender, age, religion, disability, sexual orientation, veteran status, marital status, or any legally protected characteristics.