Manager - Drivers Training and Well-Being

About Dubai Taxi Company

Dubai Taxi Company PJSC stands as a premier provider of holistic mobility solutions in the Emirate of Dubai, recognized as the largest taxi operator in the region. Established in 1994 and initiating operations with just 221 vehicles in 1995, DTC has grown to encompass diverse mobility services including eco-friendly taxi fleets, luxury VIP limousine chauffeur services, bus transit, and last-mile bike delivery.

Vision and Mission

DTC envisions being the preferred mobility option for all, committed to leading digital and safe mobility solutions that deliver convenience, connectivity, and sustainability.

Core Values

• Customer-Centricity
• Creativity
• Collaboration
• Integrity
• Safety

Role Overview

This role is pivotal in elevating drivers' well-being, satisfaction, engagement, and operational performance by employing evidence-based psychological approaches and strategic training efforts. It includes researching driver behaviors, creating and facilitating well-being and skill development programs, counseling drivers, analyzing workforce trends to boost retention, and collaborating with stakeholders to develop initiatives that support a healthy, productive, and positive work environment aligned with company goals.

Key Responsibilities

• Conduct research employing surveys, interviews, observations, and experiments to understand drivers' attitudes and motivations, applying insights to refine workplace policies and practices.
• Create and deliver wellness training programs focusing on fatigue, stress management, healthy lifestyle habits, sleep quality, and similar areas.
• Support drivers in maintaining physical and mental health to minimize accident risks and enhance job effectiveness.
• Design and analyze exit interviews to identify turnover causes and recommend strategies to improve retention and satisfaction.
• Work with cross-functional teams to design, implement, and refine initiatives that improve driver satisfaction, productivity, and loyalty.
• Advise managers and leaders on driver behavior and performance-related matters.
• Provide counseling support to drivers when necessary.
• Stay updated with industry trends and best practices to ensure program relevance and innovation.
• Create and oversee structured onboarding and ongoing training programs that improve driver skills, safety awareness, customer service, and smooth integration.
• Conduct performance assessments and develop management frameworks including KPIs and improvement plans to identify skill gaps and foster continuous development.
• Lead incentive and recognition programs to motivate and enhance driver performance.
• Organize workshops, seminars, and refresher courses to keep drivers informed about latest industry standards and technologies.
• Ensure training resources, environments, and methods are modern and aligned with industry norms.
• Drive adoption of advanced training technology such as Learning Management Systems, Virtual Reality modules, AI-powered analytics, gamification, and simulation platforms to amplify training effectiveness and future-proof skills.

Additional Duties

The role may include other responsibilities and projects as assigned by management.

Educational Qualifications

• Bachelor's degree required in Psychology, Behavioral Sciences, or a closely related discipline.
• Master's degree in Psychology or Counseling is preferred.

Experience Required

• At least 8 years of professional experience applying psychological principles in workplace or organizational contexts, ideally within transportation, occupational health, or employee wellness sectors.
• Background in research, training and wellness program design, counseling, driver behavior analytics, stress management, and retention strategies is advantageous.

Preferred Certifications

• Professional certification or licensure in Counseling, Clinical, or Occupational Psychology.
• Additional certifications in Stress Management, Occupational Health & Safety, or Employee Wellness Programs are beneficial.