Business Analyst

Company Overview

Mars United Commerce is an international commerce marketing organization that combines strategy, technology, and data intelligence to improve client performance. Its work spans Strategy & Analytics, Content & Experiences, Digital Commerce, and Retail Consultancy, all supported by the Marilyn technology platform, which helps marketers measure commerce activation impact, improve decisions, and create connected experiences.

Role Summary

The company is hiring a Business Analyst to join its Analytics Group. This team focuses on descriptive and prescriptive analysis, client reporting, relationship management, and cross-functional coordination. The role involves turning complex data into clear insights, spotting trends, answering client questions, supporting proposals and deliverables, and helping expand the team’s impact. Candidates must live within commuting distance of the Detroit (Troy), New York, or Chicago office to work in a hybrid setup.

Core Focus Areas

• Marketing science
• Ad hoc reporting
• A/B testing
• Insight generation and recommendations
• Trend and seasonality analysis
• Post-campaign analysis
• Advanced analytics

Primary Tools

• Google Workspace
• Azure Synapse
• Power BI
• Nielsen
• Circana
• Numerator

What You Will Do

• Work with Analytics Engineering, Data Science, Strategic Planning, and other internal teams.
• Help strengthen the company’s analytics capabilities.
• Partner with agency and client stakeholders to define analytical needs, recommend methods, and execute work independently when needed.
• Collaborate internally to improve workflows and enhance data quality in assigned areas.
• Build a data visualization process to support data quality validation.
• Combine data from multiple sources such as Circana, Nielsen, Numerator, media vendors, customer POS systems, shopper loyalty databases, consumer research, and category management tools to uncover growth opportunities.
• Prepare and own client-facing reports with strong visual storytelling.
• Evaluate business processes and identify opportunities to improve them.
• Create business requirements and technical specifications for new systems and processes.
• Act as a bridge between business teams and technical teams to keep projects aligned.
• Support broader agency initiatives.
• Demonstrate accountability, ownership, resilience, and collaboration.

Qualifications

• Bachelor’s degree in Business Administration, Data Analytics, Computer Science, or a closely related field.
• 1 to 5 years of experience handling data.
• Experience in consumer marketing, retail, or CPG is an advantage.
• Strong interest in data, analytics, and evidence-based decision-making.
• Ability to present insights visually in a way that supports action.
• Strong attention to detail and ability to manage several clients and projects at once.
• Self-driven work style with a high standard of quality and efficiency.
• Excellent communication, presentation, and relationship-building skills.
• Digital or marketing analytics knowledge is helpful but not mandatory.
• Prior use of IRI or Nielsen data is preferred.
• Strong working knowledge of Microsoft Word, Excel, and PowerPoint.
• Experience with Tableau, Power BI, or similar visualization tools is beneficial.
• Exposure to Python and R is a plus.
• Basic SQL proficiency is required.
• Strong analytical reasoning and problem-solving ability.
• Ability to translate business requirements into technical specifications.

Benefits and Additional Information

The organization provides a strong wellness and benefits package, including paid family care for parents and caregivers for 12 weeks or longer, support for adoption, surrogacy, fertility, and pet adoption, employee assistance programs, health and wellness reimbursements, tuition assistance, paid time off, matching gift programs, flexible work arrangements, and the “Work Your World” program that allows eligible employees to work from any Publicis Groupe office location for up to 6 weeks per year.

Business Resource Groups are also available to support a range of affinities and alliances. These benefits are available to eligible U.S.-based employees and are reviewed annually under the applicable plan documents.

Freelancers and temporary employees may receive medical and voluntary benefits, including supplemental medical coverage, transportation and parking support, legal benefits, pet insurance, and auto/home insurance. Temporary roles may be eligible for the freelancer/temporary medical plan after certain criteria are met and may also qualify for 401(k) participation after eligibility requirements are satisfied.

Regular employees are offered medical, dental, vision, disability, 401(k), and paid time off. Employment decisions are made without discrimination based on protected characteristics. If accommodation or assistance is needed for the application or onboarding process, candidates can contact USMSTACompliance@publicis.com. All information is kept confidential in line with EEO guidelines.

The company expects to close applications for this position on 7/18/2026.

Compensation

The annual pay range for this role is USD 55,765 to USD 85,878. Final compensation will depend on the candidate’s skills, qualifications, experience, and the needs of the position. The company may revise the pay range at any time.