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Brand Marketing Designer

MLabs

New York, United States · Full Time

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Experience
3–5 yrs
Salary
USD 130,000 – USD 150,000 / year
Openings
1
Posted
2 weeks ago
Work mode
In office
Eligibility
Design professionals with 3 to 5 years of relevant experience who can work onsite in New York, NY and who are interested in brand-led marketing for consumer technology, fintech, or Web3 products.
Resume
Required to apply

Where you'll work

Job description

Role overview

An expanding consumer technology startup in the crypto sector is looking for a Brand Marketing Designer to strengthen and evolve its visual identity. This role sits at the point where branding, marketing, and product intersect, and it will suit a designer who enjoys building work that is both visually polished and commercially effective.

You will work closely with Product and Growth teams to create a consistent and memorable brand presence across the customer journey, from launch campaigns and social content to product marketing and other creative assets.

What you will do

  • Develop and continuously refine the company’s brand system, covering type, colour, illustration, and overall visual style.
  • Design attention-grabbing creative for social channels, product launches, and growth initiatives.
  • Partner with Product and Marketing teams to keep the brand experience consistent across digital touchpoints.
  • Produce design assets that help increase acquisition, engagement, and awareness.
  • Turn campaign ideas into finished creative, from early concept development through final delivery.
  • Create branded merchandise and other marketing materials.
  • Test emerging tools, new workflows, and current design trends to improve the quality and impact of output.

What the company is looking for

The ideal candidate has a sharp eye for detail, enjoys visual storytelling, and can balance originality with business goals.

  • 3 to 5 years of experience in brand design, graphic design, or marketing design.
  • Background working with a consumer app, a creative agency, or a modern consumer-facing brand.
  • A strong portfolio showing high-quality branding, execution, and craft across different channels.
  • Ability to think strategically while producing refined, finished creative.
  • Comfort working in a collaborative, fast-moving, iterative environment.
  • Interest in experimenting with new creative tools and design processes.
  • Motion design, animation, or 3D skills are a strong plus.
  • Interest in fintech, consumer technology, or Web3 is helpful; personal crypto trading experience is an added bonus.

Benefits and additional information

  • Base pay ranges from $130,000 to $150,000 per year.
  • Chance to shape the visual identity of a fast-scaling consumer technology business.
  • Work with an ambitious, experienced team in a collaborative environment.
  • High level of creative ownership and the opportunity to influence brand direction.
  • Modern office in SoHo, New York, with a strong in-person culture.
  • Excellent benefits package and long-term growth potential.

Application and accessibility notes

If you are enthusiastic about creating memorable brands, delivering results-driven design, and making a meaningful contribution to a fast-growing technology company, this role could be a strong fit.

Because of the expected application volume, individual feedback may not be provided to every candidate. If you do not receive an update within 4 weeks of applying, you should assume you have not been selected on this occasion.

The employer is committed to equal opportunity and accessibility. Candidates can request reasonable adjustments during any part of the hiring process, and the job advert can be provided in an accessible format on request by emailing [email protected].

Personal data provided during recruitment, including contact details, employment history, resumes, and other relevant information, will be collected and processed only for recruitment purposes. It will be handled securely under the company’s privacy and information security policies and in line with applicable data protection laws. Data may be shared with clients and trusted partners when needed for recruitment. Candidates may request deletion of their data or withdraw consent at any time by contacting [email protected].

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