Associate, Global Product Development (Tory Burch)

About the Company

Shiseido Americas is part of the global Shiseido group and is home to a wide portfolio of prestige beauty and fragrance brands, including Clé de Peau Beauté, Drunk Elephant, Dr. Dennis Gross Skincare, NARS, SHISEIDO, Issey Miyake, Narciso Rodriguez, and Tory Burch. Headquartered in New York City, the company also operates across the U.S. in New Jersey, Ohio, Texas, and Florida, and employs more than 2,000 people across the U.S., Canada, and Latin America.

The organization emphasizes diversity, collaboration, creative thinking, and an inclusive culture where different perspectives are valued as part of building innovation for the future.

Job Summary

In the Marketing Development team and reporting to the International Marketing Director, this role supports the strategy and future project roadmap for the Tory Burch Beauty brand within the Shiseido portfolio.

Strategy

• Assist the Marketing Director with strategic planning for the brand and for launch planning across Y+1 and Y+2.
• Analyze business performance through sell-in and sell-out studies, then turn those insights into recommendations, actions, and strategy proposals.

Product Development

• Help build marketing plans, including ideation for new concepts, product design, naming, inspiration research, benchmarking, and competitive review.
• Take part in and help track creative work with agencies, technical development with internal support teams and manufacturers, fragrance development with perfumers and R&D, and operational tasks such as product code creation and quotation follow-up.
• Monitor the full product development cycle, including mockups, artwork preparation, and coordination with factories and suppliers.
• Collaborate with internal specialists and external partners to shape a strong 360-degree strategy that connects products, gift sets, GWP, big ideas, visual assets, and digital content for retailers and markets.
• Draft briefs for stakeholders and outside partners involved in 360-degree execution.
• Support and track communications campaigns.
• Develop seasonal themes, gift sets, and 360-degree activations for major commercial moments such as Christmas and Mother’s Day.
• Maintain brand consistency across all initiatives and ensure alignment with the brand’s creative and commercial direction.
• Work within internal processes to stay aligned with timelines, technical feasibility, and budget limits.

360-Degree Marketing

• Assist with the coordination of 360-degree activations across teams such as Communications, Retail, Purchasing, GWPs, and Operational Marketing.
• Help plan and run photo shoots with agencies and studios.

Cross-Functional Duties

• Handle targeted requests from markets and expert teams.
• Prepare presentations and communication materials, including decks and mockups.
• Support internal event planning, especially the International Seminar, by creating presentation assets such as visual shoots and films, managing mockups and POSM materials, and coordinating across departments and outside partners.
• Help prepare creative and business meetings with the Fashion House, including presentations and mockups.
• Assist with budget preparation and ongoing financial monitoring.
• Conduct market and trend analysis and keep track of new launches and competitors.
• Review brand performance within the market and monitor competitor pricing, product range, and positioning.

Candidate Profile

The ideal candidate has 2 to 3 years of experience in marketing development within the cosmetics industry and a genuine passion for fragrance and cosmetics. The role suits someone who is creative, curious, open-minded, practical, resourceful, resilient, and optimistic.

A strong analytical and commercial mindset is important, along with a structured approach, high attention to detail, strong organization, teamwork, and the ability to proactively suggest improvements and recommendations. Experience with operational market thinking is considered an advantage.

Additional Information

The selected candidate may be assigned additional tasks as needed to support the company’s vision, mission, and values.

Benefits

• Medical, dental, and vision coverage
• Life and disability insurance
• Paid time off
• Paid volunteer days
• Paid company holidays
• Paid parental leave
• 401(k) plan with 6% company match
• Learning and talent development programs
• Internal and international mobility opportunities
• Product discounts and annual gratis
• Employee affinity groups
• Tuition reimbursement

Compensation

Base pay can differ depending on location. Final compensation will be influenced by factors such as role-specific knowledge, education, skills, and experience. The total compensation package may also include bonus eligibility, with the potential to exceed target performance levels, along with competitive benefits.

Equal Opportunity

The employer provides equal opportunity and does not discriminate on the basis of race, color, gender identity, religion, sex, age, national origin, disability, veteran status, sexual orientation, genetic information, or any other legally protected status.