Trade Marketing Supervisor

Job Overview

The Trade Marketing Supervisor position requires overseeing promotional listings, managing allocations, and assessing trade promotions to ensure effective market presence. The role involves ordering point of sale materials and conducting competitive market surveys to maintain an edge in the FMCG sector.

Key Responsibilities

• Manage the listing and allocation of promotions while monitoring and evaluating their performance.
• Coordinate the procurement of point of sale materials effectively.
• Perform market competition surveys and conduct regular market visits to ensure proper promotional execution.
• Generate timely promotion and event reports for principals and contribute inputs for sales forecasting.
• Handle first level customer and supplier negotiations concerning marketing expenditures.
• Resolve Tier 1 escalated issues adhering to established guidelines.
• Focus on enhancing customer and supplier satisfaction, developing loyalty programs, and ensuring principal retention.
• Directly supervise professional and senior staff including setting objectives, training, and coaching.
• Manage staff performance and take corrective actions when necessary following company policies.
• Analyze operational data and provide insights to support short and medium-term decision-making within the unit.
• Monitor marketing expenditures and customer investment plans.
• Identify areas for improvement, evaluate potential solutions, and recommend innovative strategies to enhance promotional activities.
• Contribute to short and medium-term strategic planning and assist in the implementation of these plans within the department.

Candidate Requirements

• Bachelor's degree in Business Management or Marketing.
• At least four years of experience in marketing and sales management within FMCG or a related industry.
• Minimum of one year supervisory experience managing a small team.
• Proficiency in Microsoft Office including Excel, PowerPoint, and Word.