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Social Media Manager

Safiyo

Accra, Greater Accra Region, Ghana ・ フルタイム

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Bachelor's degree in Marketing, Communications, or related field
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About Safiyo

Safiyo is an automated data platform leveraging artificial intelligence to deliver advanced consumer insights from emerging markets globally. The company harnesses digital-first data collection and smart analytics to enable businesses to make prompt and data-driven decisions.

Role Overview

The Social Media Manager will oversee multiple brand accounts simultaneously, devising and executing comprehensive strategies enhanced by AI tools. This role involves managing influencer partnerships and collaborations across various brands to amplify reach and engagement.

Key Responsibilities

  • Develop and implement social media marketing and content strategies for multiple brands.
  • Coordinate and manage influencer relationships to foster brand collaborations.
  • Oversee user-generated content (UGC) to enhance brand authenticity and engagement.
  • Optimize social media channels to maximize audience growth and interaction.

Qualifications and Skills

  • Proficient in social media marketing and content strategy development.
  • Excellent communication and strong writing abilities.
  • Experience managing social media platforms and influencer collaborations.
  • Familiarity with social media optimization (SMO) techniques.
  • Ability to analyze social media data and extract actionable insights.
  • Knowledge of trends and consumer behavior in emerging markets.
  • Possession of a bachelor's degree in Marketing, Communications, or a related discipline.

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