Social Media Manager

About the Role

Africa Software Architects (ASA) is an innovative technology company specializing in software solutions across various industries. We are currently searching for a creative and strategic Social Media Manager to steer the digital engagement and online branding of one of our cutting-edge platforms. This is a hybrid onsite role based in Harare, Zimbabwe, offered on a one-year contract basis with potential extension based on performance.

Key Responsibilities

• Manage and oversee all social media profiles and accounts.
• Develop and maintain a comprehensive content calendar for consistent posting.
• Design and implement digital marketing campaigns including promotions and referral initiatives.
• Collaborate with designers, videographers, and the marketing team to produce engaging content.
• Monitor social media engagement and growth metrics; analyze and report on key performance indicators such as reach, engagement, app downloads, merchant sign-ups, and conversions.
• Administer presence on platforms including Facebook, Instagram, TikTok, LinkedIn, X (formerly Twitter), YouTube, and WhatsApp.
• Respond promptly to customer and user inquiries, compliments, and complaints.
• Coordinate influencer marketing efforts and recruit partner merchants via digital campaigns.
• Manage paid advertisements across Facebook, Instagram, TikTok, LinkedIn, and X to maximize customer acquisition and campaign ROI.
• Encourage and cultivate user-generated content and positive reviews.
• Protect and enhance the brand's online reputation.

Qualifications and Experience

• Bachelor's Degree or Diploma in related fields such as Marketing, Digital Marketing, Communications, Journalism, Media Studies, or Graphic Design.
• Relevant digital marketing certifications (Google Digital Marketing or similar) are advantageous.
• Minimum three years of hands-on experience managing social media channels for commercial brands, digital agencies, technology firms, e-commerce platforms, or marketplaces.
• Proven track record of crafting and executing successful social media strategies across multiple platforms.
• Skilled in managing paid social advertising campaigns and assessing their effectiveness.
• Proficient with social media management and analytics tools like Meta Business Suite, Sprout Social, Google Analytics, Canva, Grok, or related software.
• Experience in photography, videography, and short-form video content creation (e.g., Reels) using tools such as CapCut, Canva, SuperGrok, and AI content generation is highly desirable.
• Experience in sectors such as food delivery, e-commerce, retail, logistics, mobility, hospitality, or technology is an asset.

Core Competencies

• Exceptional copywriting and storytelling abilities.
• Strong creative insight and visual content sensibility.
• Effective community management and customer engagement skills.
• Understanding of current social media trends and platform algorithms.
• Analytical mindset to interpret data and steer marketing based on insights.
• Basic proficiency in graphic design and video editing.
• Excellent project and time management skills to handle multiple projects concurrently.
• Strong interpersonal skills, capable of fostering relationships and teamwork.
• Self-driven, innovative, and committed to achieving results in a fast-moving startup environment.

Travel Requirements

• Local travel for event coverage, launches, community activations, promotions, and content production.
• Periodic international travel within the Southern African Development Community (SADC) to support regional brand expansion and marketing activities.
• Possession of a valid passport and willingness to travel internationally are preferred.

Additional Information

Candidates interested in this role should submit a CV and brief cover letter. ASA is an equal opportunity employer and reserves the right not to appoint any candidate. Deadline for applications is 9 August 2026, and only shortlisted applicants will be contacted.