Social Media Coordinator

About Outcast Clothing

Outcast Clothing is a rapidly expanding international fashion label based in West Hollywood, CA, with additional headquarters on the Gold Coast. The company values creativity, innovation, and a culture that prioritizes people, fostering an environment where ideas are rapidly developed and each day offers unique challenges.

Role Overview

We are seeking a Social Media Coordinator who is passionate about social platforms to help amplify our brand’s presence on Instagram, TikTok, Pinterest, and YouTube Shorts. Collaborating closely with the Social, Creative, Influencer, and Marketing teams, you will plan, develop, and share captivating content that resonates with a worldwide audience, playing a vital role in managing our social media footprint.

Key Responsibilities

• Assist in organizing and managing the social media content schedule for Outcast Clothing.
• Produce compelling, brand-aligned content, including short-form videos, photography, and timely social media updates.
• Support content development for product launches, marketing campaigns, promotional events, and major brand activities.
• Accurately schedule and distribute content while ensuring consistent brand representation.
• Keep up-to-date with emerging social media trends, platform modifications, and viral movements, offering innovative ideas to the team.
• Monitor community interactions, competitors, and cultural trends to uncover growth opportunities.
• Evaluate content performance, contributing to analytics reporting and suggesting improvements.
• Assist in content production by participating in shoots and collecting behind-the-scenes materials.
• Collaborate effectively with Creative, Influencer, and Marketing teams to produce outstanding social media content.

Qualifications and Experience

• Between 1 and 2 years of professional experience in social media management, brand content creation, or related roles.
• Proficient in content creation techniques including videography on iPhones, photography, and editing short videos.
• Familiarity with content creation software such as CapCut, Canva, or similar applications.
• In-depth knowledge of social media trends, influencers, and best practices for platforms.
• Strong communication and organizational skills with the ability to juggle multiple tasks efficiently.
• Genuine enthusiasm for fashion, beauty, pop culture, and trends among Gen Z audiences.
• Innovative and proactive approach with confidence to present fresh ideas.
• Must possess a valid passport and be flexible to undertake international travel when necessary.

Why Work with Outcast?

Joining Outcast Clothing means working within a dynamic team dedicated to creativity and innovation. You will have the chance to produce content viewed by millions globally and contribute significantly to the expansion of one of Australia's premier fashion companies.

Employee Benefits

• Attractive employee discounts on products
• Participate in team-building events and social gatherings
• Dog-friendly workplace environment
• Modern, aesthetically pleasing office space
• Fully stocked pantry offering snacks and drinks
• Special leave for birthdays to celebrate your special day
• Mental health leave to support well-being
• Paid parental leave benefits
• Flexible hybrid working arrangements and additional perks