Marketing Manager

Role overview

We are looking for a growth-oriented Marketing Manager to drive user acquisition and expansion for an innovative, fast-scaling skill-based fantasy sports platform. The business allows sports fans to use their knowledge to move up a live Skill Rank and compete for real rewards, with peer-to-peer competition replacing the traditional house edge.

This position is focused on launching and scaling the NFL initiative, with broader responsibility across American sports. It is a strong ownership role for someone who wants to shape a launch from day one, create the growth framework, and oversee both execution and spend for a high-impact sports entertainment product.

Location: remote, open to candidates in Europe or North America. Employment type: full-time.

Compensation: USD 80,000 to USD 100,000.

Key responsibilities

• Plan and run the full marketing approach for NFL and American sports, from initial release through the seasonal peak.
• Increase the number of paying users by improving performance across all acquisition channels and continuously refining channel mix to hit growth goals.
• Coordinate paid media, creator collaborations, community growth, and referral initiatives so they operate as one connected acquisition system.
• Build, expand, and manage creator and influencer programs that grow brand visibility and strengthen the community.
• Take ownership of the marketing budget end to end, using performance data to invest wisely across channels and improve return on investment.
• Support brand development and community engagement with retention-focused efforts that help first-time users become repeat, loyal customers.

Requirements

• 3 to 5+ years of growth marketing experience in real-money or cash fantasy sports, such as DFS, sportsbooks, or similar gaming products.
• Strong understanding of real-money user behavior, including what drives deposits, retention, and participation in cash-based gaming.
• Solid analytical and commercial judgment, with attention to acquisition cost, unit economics, and performance measurement across channels.
• Demonstrated success running acquisition campaigns across multiple channels, including creator, influencer, or ambassador programs.
• Comfort working in fast-moving, high-growth environments and solving problems quickly even when direction is not fully defined.
• Clear familiarity with NFL and wider American sports culture.
• Preferred: experience launching or scaling a real-money or skill-gaming product.
• Preferred: experience building a brand community from an early stage.

Benefits

• Competitive pay and overall compensation package.
• High autonomy, broad scope, and real ownership over a major product launch.
• Chance to work with a quick-moving, collaborative team operating at the intersection of sports, gaming, and technology.
• Direct visibility into the impact of your work from the start.

Additional information

This opportunity is remote for candidates based in Europe or North America. The hiring process may not include individual feedback for every applicant due to the expected volume of applications; if there is no response within 4 weeks, the application should be considered unsuccessful.

Equality, accessibility, and data privacy

The employer is committed to equal opportunity, accessibility, and a non-discriminatory hiring process. Reasonable adjustments can be requested during any stage of recruitment, and accessible versions of the job advertisement can be provided on request.

Personal information shared during recruitment is collected and processed only for hiring purposes, stored securely, and handled in line with applicable data protection laws. Candidate data may be shared with clients and trusted partners where needed for recruitment. Candidates may request deletion of their data or withdraw consent at any time.