In-Store Clienteling Manager (PRADA, ION Orchard)

About Prada Group

With origins dating back to 1913 in Italy, the Prada Group has become a global leader in the luxury industry, encompassing distinguished brands such as PRADA, Miu Miu, Versace, Church’s, Car Shoe, and Luna Rossa. Operating in over 45 countries, the Group values a dynamic, multicultural workforce of over 100 nationalities.

Role Overview

As the In-Store Clienteling Manager at PRADA’s ION Orchard boutique, your primary mission will be to nurture a client-focused environment, working to effectively implement the company’s global CRM initiatives. You will act as a brand ambassador, championing the development of customer relationships, with a specific focus on VIP clientele, and enhancing the loyalty and experience of every visitor.

Key Responsibilities

• Lead all clienteling operations within the store, devising development strategies tailored for each Client Advisor.
• Conduct weekly and monthly evaluations of customer data and KPIs to assess CRM outcomes.
• Collaborate with the Store Director to shape CRM plans in line with business objectives and event scheduling.
• Analyze and review Client Advisor performance on clienteling activities, delivering actionable feedback and targeted improvement plans.
• Develop and execute initiatives that enhance data collection, local customer retention, and brand attachment.
• Coordinate with other departments to plan and execute in-store events, product launches, and unique customer experiences from a CRM standpoint.
• Ensure comprehensive staff training in the use of all clienteling technologies and processes.
• Work alongside Sales Staff to manage and grow the Very Important Clients (VICs) segment.
• Support the local retail team to optimize the store’s overall results.
• Maintain insight into market and consumer trends, elevating the team’s knowledge of the fashion industry.
• Foster the expansion of the store’s client base, including participation in off-site promotional events.

Workplace & Culture

Joining the Prada Group means integrating into an inspiring, diverse, and international environment, dedicated to nurturing the milestones of curiosity, excellence, and professional growth. The organization is devoted to fostering equal opportunities and ensuring a respectful and inclusive workplace for all employees.