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Digital Marketing Manager

Mediacraftt Creative Solutions

Delhi-NCR, India ・ フルタイム

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経験
3~5歳
給料
INR 30,000 – INR 35,000 / month
求人情報
1
投稿済み
5時間前
作業モード
在任中
教育
Bachelor's degree in Marketing, Communications, Media Studies or equivalent practical experience
資格
Candidates should have 3-5 years of experience in social media management, preferably in travel-related industries, and must be able to work during US shift hours onsite in Noida.
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仕事内容

About the Role

Mediacraftt Creative Solutions is seeking an experienced Digital Marketing Manager to lead social media efforts specifically targeting the travel and hospitality sector. Based in Noida, U.P., this role requires a dynamic individual to strategize and implement engaging campaigns across multiple social channels including Instagram, Facebook, X, LinkedIn, and emerging platforms. The individual will be responsible for crafting compelling content, managing community engagement, and ensuring consistent brand communication.

Key Responsibilities

  • Develop and execute social media strategies tailored for travel audiences across various platforms.
  • Create and schedule captivating posts, stories, and short-form videos.
  • Oversee content calendars and interact with the online community through comments and messages.
  • Analyze campaign performance metrics and optimize accordingly.
  • Collaborate with marketing, operations, design, and content teams for cohesive brand messaging.
  • Stay updated on social media trends within the travel and hospitality industry and propose innovative ideas to enhance engagement and conversions.

Required Qualifications and Skills

  • In-depth knowledge of social platforms such as Instagram, Facebook, X, and LinkedIn with familiarity in content formatting and community management best practices.
  • Content creation prowess including crafting visuals, captions, and basic graphic assets aligned with brand identity.
  • Proven experience in developing social media strategies and utilizing analytics tools to track KPIs and refine campaigns.
  • Excellent communication and collaboration abilities to work effectively with cross-functional teams and external partners.
  • Strong organizational and time management skills to handle content calendars and meet deadlines in a busy environment.
  • Prior social media management experience preferably in travel, tourism, hospitality, or related consumer-focused brands.
  • Bachelor's degree in Marketing, Communications, Media Studies, or equivalent practical experience.
  • Basic knowledge of design or video editing tools such as Canva or Adobe Express is advantageous.
  • Familiarity with influencer marketing and confidence in presenting ideas and reports to stakeholders.

Additional Advantages

  • Creative direction and storytelling capabilities.
  • Understanding of marketing funnels, retargeting techniques, and audience segmentation.
  • Experience or knowledge of advertising on platforms like LinkedIn, X, Instagram, TikTok, or Bing Ads.

Compensation and Environment

The offered monthly salary ranges between 30000 and 35000 INR. The company fosters a performance-driven atmosphere providing creative independence and prospects to manage international campaigns with significant growth opportunities.

Location and Shift

This position is based onsite in Noida, Uttar Pradesh and operates during a US shift schedule.

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