Creative Strategist

About the Company

Skull Bliss is an entirely online home décor boutique that brings the heritage of Balinese skull carving to a wider audience while supporting local communities. The team is fully remote, energetic, and collaborative, with a strong focus on shared goals and creative teamwork.

About the Role

This position is for a Creative Strategist who will shape the creative direction for two core brands: Skull Bliss and Noro Arts. Skull Bliss showcases detailed craftsmanship and cultural roots, while Noro Arts explores modern design through clean, minimal, art-led products.

Key Responsibilities

• Design creative strategies and campaign concepts for performance marketing, primarily on Meta and sometimes on platforms such as AppLovin or Google, for both Skull Bliss and Noro Arts.
• Review campaign results, market movement, and competitor actions to draw practical creative insights from data.
• Prepare concise, useful creative briefs for the content team and work closely with designers, video editors, and videographers.
• Build ad ideas by developing storylines, hooks, and visual directions for both video and static creative formats.
• Spot test opportunities and turn performance indicators such as CTR, hook rate, and ROAS into clear improvement actions.
• Keep refining existing ads based on performance feedback and campaign data.
• Track social media and advertising trends to help evolve and strengthen brand creative direction.

Requirements

• Hands-on experience in creative strategy, ideally within a performance marketing environment.
• Strong ability to interpret data and use it to guide creative decisions.
• Experience creating creative briefs and working with performance and design teams.
• Good conceptual thinking with a strong eye for storytelling, visual framing, and hooks that perform well on Facebook and Instagram.
• Excellent written and spoken English.
• Highly organized, proactive, self-driven, and able to manage several priorities at once.

Benefits

• Fully remote work with the option to work from any preferred location.
• Flexible working hours, with support for part-time schedules and consideration for peak business periods such as festive seasons and sale windows.
• Scope to help shape marketing operations and grow professionally.
• A culture built on trust, empowerment, constructive feedback, and a positive work environment.
• A flat structure with quick decision-making and open communication.
• Personal discounts.

Additional Information

This is a freelance/contract opportunity requiring more than 20 hours of work per week. The role is remote and based in the United Kingdom. The company describes itself as a fun, talented, driven team that values a collaborative, team-oriented spirit. No specific opening count, start date, salary, or application deadline was provided.