Brand Communications Intern

About Samantha Siu New York

Samantha Siu New York specializes in meticulously designed reversible necklaces themed around "A Love Affair," with each piece reflecting a story anchored to a unique time and place. The collection transcends traditional jewelry by combining storytelling, meaning, and emotional significance. The company actively supports social causes by donating 10% of net profits from each necklace to nonprofits focusing on education, medical outreach, and animal conservation. Employees join a mission-driven brand blending art and purpose.

Role Overview

This is a part-time, unpaid internship lasting six months requiring approximately 10 to 15 hours per week, with two office days (Thursdays and Fridays) located in the New York City Metropolitan Area during the summer, alongside virtual meetings as necessary. The intern will aid in daily branding marketing efforts including assisting with campaigns, social media content, and storytelling that complements the brand's narrative-driven jewelry collections.

Key Responsibilities

• Supporting management of brand assets and coordination with sales and creative teams.
• Conducting market and competitor research to enhance brand positioning.
• Assisting brand communications across both digital and physical platforms.
• Helping organize promotional events and engaging with customers and partners.
• Tracking branding and sales-related metrics to inform strategies.

Qualifications and Skills

• Genuine passion and foundational knowledge in brand strategy and management.
• Understanding branding concepts with enthusiasm for storytelling and visual brand identity.
• Ability to work onsite in New York City and collaborate effectively with diverse teams.
• Experience or interest in brand management, marketing, and creative strategy development.
• Comfort supporting sales activities including promotional events and customer-facing materials.
• Strong interest in mission-driven brands and sectors such as jewelry, fashion, or luxury goods.
• Pursuing or recently completed degree in Marketing, Communications, PR, Business, or related fields.
• Familiarity with social media platforms like Instagram, TikTok, and Pinterest; basic digital marketing understanding.
• Strong organizational skills with attention to detail and multitasking in fast-paced environments.
• Confident in presenting ideas and contributing to brand pitches and collaborations.
• Excellent interpersonal communication and relationship-building with clients, vendors, and teammates.