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Social Media Manager

LA'BANGERRY

Surat, Gujarat, India · Full Time

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Experience
Any
Salary
Openings
1
Posted
2 ore fa
Work mode
In office
Education
Marketing or Communications degree preferred
Resume
Required to apply

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Job description

About La’bangerry

La’bangerry is a beauty and cosmetics brand committed to creating high-quality skincare and haircare products that are both accessible and affordable. Their products are crafted in-house at a certified Indian facility ensuring stringent quality control, safety, and selection of natural, cruelty-free, and toxin-free ingredients. Their portfolio includes nourishing hair oils, glow-enhancing serums, soothing lotions, and hydrating lip balms designed for diverse skin and hair types. The brand emphasizes delivering effective results without sacrificing purity, safety, or affordability.

Role Overview

We are seeking a full-time Social Media Manager based in Surat to oversee and expand La’bangerry's footprint on major social networks. The role involves strategizing, executing, and managing social media campaigns, content creation and scheduling, and optimizing posts to enhance engagement, visibility, and brand coherence. Responsibilities include developing content plans tied to marketing objectives, analyzing performance metrics to refine strategies, actively engaging with the brand’s online audience by managing interactions, and coordinating with design and content teams for visual and written materials. Staying informed on trends within the beauty and cosmetics sectors, as well as social media innovations, is key to delivering fresh and effective campaigns.

Qualifications and Skills

  • Proficiency in Social Media Marketing and Social Media Optimization to plan and execute campaigns, increase followers, and boost engagement.
  • Capability to craft and implement content strategies, including editorial calendars aligned with brand and marketing goals.
  • Strong written and verbal communication skills to produce compelling content and engage with the community.
  • Experience using analytics tools to monitor social media performance and generate insights through reports.
  • Knowledge of beauty and cosmetic industry trends and consumer social media behavior.
  • Able to work on-site in Surat, collaborating effectively with cross-functional departments and handling multiple deadlines.
  • Previous experience in social media or digital marketing roles; a degree in Marketing, Communications, or related fields is preferred.

Minimum education

Bachelor's Degree

How they work

Communication Teamwork & Collaboration Time Management Adaptability
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