Product & Marketing Manager

About the Company

Our client is a well-established owner-managed firm based in Munich, specializing in supporting international technology, consumer electronics, and lifestyle brands for successful market entry and sustainable growth in German-speaking regions. They combine product management, sales, marketing, and distribution to effectively position innovative products in the market.

Job Overview

This opportunity is ideal for professionals who want to actively drive product success instead of simply managing products. If you are passionate about cutting-edge technologies, creative marketing approaches, and brand development, you will find this role rewarding due to its scope for creative freedom and direct impact on the market success of international brands and products.

Key Responsibilities

• Manage international brands and products across their entire lifecycle.
• Create and implement product and marketing strategies.
• Plan, coordinate, and optimize both online and offline marketing campaigns.
• Analyze market, competition, and industry trends to uncover new opportunities.
• Define target groups, customer segments, and positioning strategies.
• Develop unique selling propositions (USPs) and pricing strategies.
• Prepare and maintain product content and information for customers and platforms.
• Organize and execute product presentations, fairs, and promotional events.
• Track, report, and evaluate the effectiveness of marketing activities.
• Collaborate closely with sales, management, and international partners.

Qualifications

• A completed degree focused on Marketing, Business Administration, or an equivalent qualification.
• Several years of experience in product management, marketing, or brand management.
• Expertise in performance marketing and managing campaigns.
• Preferably experience with consumer electronics, lifestyle products, or technology brands.
• Strong strategic thinking and analytical skills with sensitivity to market trends.
• Proven ability to develop market, positioning, and growth strategies.
• Proficiency in key performance indicators, reporting, and measurement of success.

Personal Attributes and Collaboration

• Excellent communication skills and confident presence.
• Creative mindset combined with a structured and responsible work style.
• Team player attitude, dedication, and hands-on approach.

Tools and Languages

• Advanced MS Office skills.
• Experience with graphic and content creation tools is advantageous.
• Good command of German and English languages.

What We Offer

• A responsible role with significant creative freedom.
• Direct cooperation with company leadership.
• Short decision-making processes and flat hierarchies.
• A dynamic and growth-oriented environment.
• Exciting international brands and innovative products.
• Flexible working hours and modern workplace conditions.
• 30 vacation days per year.
• Opportunities for personal growth within a successful company.
• A professional, entrepreneurial, and supportive team.

Additional Information

If this opportunity interests you, please send your CV, salary expectations, and availability to the contact provided. Your personal data will be handled confidentially in accordance with GDPR.