Digital Marketing, Content & Multimedia Manager

Overview

Nexx MD, a physician-led medical aesthetics, wellness, and longevity clinic established in North Vancouver since 2018 with a second location in downtown Vancouver, is expanding its digital footprint and marketing capabilities. We are looking for an experienced, creative, and detail-oriented Digital Marketing, Content & Multimedia Manager to oversee our social media platforms, digital and print content, website, multimedia systems, and promotional strategies ensuring our premium brand image is consistently portrayed.

Key Responsibilities

• Manage Nexx MD’s social media channels including Instagram, TikTok, YouTube, Facebook, creating monthly content calendars and publishing diverse formats such as posts, reels, short and long videos.
• Develop creative promotional and educational content highlighting treatments, staff, events, and new offerings, while monitoring trends and engaging with audiences professionally.
• Produce and edit professional photographs and videos inside the clinic for various purposes, including client testimonials and treatment documentation with proper consent.
• Create graphic designs and marketing collateral such as brochures, flyers, posters, digital graphics, adhering to consistent branding and coordinating print production.
• Manage regular updates to the website, ensuring content accuracy and performance, liaising with external developers for advanced technical needs.
• Support search engine optimization efforts, manage Google Business Profiles, monitor traffic and rankings, and maintain consistent online business information.
• Assist in managing the online store, updating product details, pricing, and promotional campaigns, and enhancing the digital customer experience.
• Collaborate in planning and executing paid digital advertising campaigns on platforms like Google, Facebook, and TikTok, while monitoring key performance metrics.
• Maintain and strengthen the Nexx MD brand image across all platforms and materials, ensuring alignment between locations.
• Coordinate with internal teams to identify content opportunities, manage schedules, support events, partnerships, and continuously research industry innovations.

Qualifications

• Minimum five years of professional experience in digital marketing, content creation, social media management, or related multimedia roles.
• Proven ability managing major social platforms and strong skills in photography, videography, video editing, and graphic design.
• Experience with website content management systems such as WordPress or Shopify, as well as SEO and digital advertising tools.
• Competency in designing various marketing materials and managing e-commerce platforms.
• Excellent communication, organizational, and project management skills with keen attention to detail.
• Ability to work independently, meet deadlines, and create content in a professional medical environment.
• Prior experience in medical aesthetics, healthcare, wellness, or luxury hospitality is preferred.

Technical Proficiencies

• Adobe Premiere Pro, Photoshop, Illustrator, InDesign
• Final Cut Pro, Canva, CapCut
• WordPress, Google Analytics, Google Ads
• Meta Business Suite, YouTube Studio, TikTok Business Tools
• Email marketing platforms, SEO and keyword research tools
• Professional photography/videography equipment and digital signage systems (Samsung LYNK a plus)

Personal Attributes

• Creatively inclined with strong visual attention to detail
• Highly organized and self-driven
• Adaptable to fast-paced environments, managing multiple projects simultaneously
• Receptive to guidance and feedback with an interest in medical aesthetics and digital innovation

Compensation & Benefits

The annual salary range is $60,000 to $80,000, supplemented by performance-based bonuses and extended health benefits. Compensation will be reviewed based on experience, qualifications, and the growth of Nexx MD’s digital presence.