- Esperienza
- Qualsiasi
- Stipendio
- INR 14,000 – INR 18,000 / month
- Aperture
- 1
- Pubblicato
- 5 ore fa
- Modalità di lavoro
- In ufficio
- Riprendere
- È necessario candidarsi
Descrizione del lavoro
Company Overview
New Kanika Fashions, operating under Labelanjukumar, is a renowned manufacturer and supplier in the women's and kids' ethnic wear segment with three decades of expertise. We are inviting applications for a Digital Marketing Executive to enhance our digital footprint and boost online sales.
Key Responsibilities
- Oversee social media channels including Instagram, Facebook, YouTube, etc.
- Create, plan, and schedule varied content formats like posts, reels, and stories aligned with marketing campaigns.
- Strategize and run paid advertisements on Meta platforms (Facebook and Instagram).
- Collaborate with influencers, content creators, and models to strengthen brand messaging.
- Track and analyze website and social media metrics and campaign effectiveness.
- Support WhatsApp marketing efforts and engage with customers online.
- Develop innovative and creative content ideas for brand promotion initiatives.
- Work in tandem with sales and merchandising teams to align marketing efforts.
Preferred Skills and Knowledge
- Previous experience in fashion, apparel, or lifestyle brand marketing is advantageous.
- Familiarity with platforms like Shopify, Google Analytics, and SEO techniques is preferred.