Audience Development Manager - City Cast Twin Cities
Remote · Tempo pieno
Sii il primo a candidarti
- Esperienza
- 3+ anni
- Stipendio
- USD 70,000 – USD 90,000 / year
- Aperture
- 1
- Pubblicato
- 4 ore fa
- Modalità di lavoro
- Lavoro da casa
- Riprendere
- È necessario candidarsi
Descrizione del lavoro
About the Role
City Cast is seeking an innovative marketing expert with a strong connection to the Twin Cities community to lead audience growth and fan engagement efforts. This role requires designing and executing a localized marketing strategy utilizing partnerships, sponsorships, PR, social media, and out-of-home channels to broaden and energize the City Cast Twin Cities audience.
Key Responsibilities
- Coordinate with City Cast's central marketing team to create and implement a local marketing plan and budget, exploring partnerships, sponsorships, PR, social media, and other proven methods.
- Develop and test innovative marketing campaigns and evaluate their effectiveness.
- Contribute ideas for promotional merchandise or swag to support membership and marketing initiatives.
- Maintain the local marketing calendar to ensure timely execution across all platforms during key campaigns.
- Collaborate with the Executive Producer to integrate community members into content across multiple outlets.
- Partner with the headquarters membership team to design special local member benefits, such as custom artist prints.
- Generate creative strategies to attract, engage, and retain members.
- Assist in creating and implementing a social media strategy across Instagram, TikTok, YouTube, and Reddit, managing local marketing and engagement on these platforms.
- Work with central marketing on giveaways and influencer marketing efforts.
- Represent City Cast at local events, ensuring brand visibility and engagement consistent with style guidelines.
- Partner with the local Sales Executive to identify mutually beneficial partnerships combining sales and trade.
- Customize national marketing campaigns for local audiences across digital platforms.
- Source or produce local content for digital advertising promoting City Cast Twin Cities.
- Lead local public relations outreach and cultivate relationships with local media entities.
- Plan and oversee at least four member events annually with support from the headquarters membership team.
- Manage local membership campaigns to maintain compelling messaging across podcast, newsletter, and social channels.
- Act as primary contact for City Cast Twin Cities members, engaging them at events and through a closed chat group.
- Foster daily social media community engagement by monitoring and responding to interactions on key platforms including Instagram, TikTok, Spotify, YouTube, and Reddit.
- Ensure all audience-facing platforms align with City Cast's brand identity, voice, and overall marketing framework.
- Monitor and report on social performance metrics and growth statistics.
Qualifications
- At least three years of experience in marketing or audience engagement, preferably within media or editorial sectors.
- Extensive knowledge of major social media platforms and demonstrated success in crafting content and audience growth strategies.
- In-depth understanding of Twin Cities' cultural scene, institutions, events, key influencers, and online communities.
- Excellent writing skills with the ability to communicate in a relatable, engaging, and brand-appropriate voice.
- Exceptional organizational, planning, and project management capabilities.
- A passionate brand ambassador and community builder who thrives on networking and local presence.
Compensation and Work Conditions
This is a full-time role reporting to the Executive Producer of City Cast Twin Cities. The position offers a competitive salary range of $70,000 to $90,000 per year, contingent on experience. Work is primarily remote; however, candidates must be based locally in the Twin Cities area. City Cast values diversity and is an equal opportunity employer, welcoming applications from all backgrounds.
About City Cast
City Cast is a network of daily local news podcasts delivered in various cities nationwide, complemented by email newsletters and websites to keep communities informed. Current markets include Chicago, Denver, Salt Lake, Pittsburgh, Las Vegas, DC, Philadelphia, Portland, Madison, Nashville, Austin, Seattle, and the Twin Cities. City Cast offers the most convenient and intelligent way to stay connected with your city.
Application Deadline
The final date to submit applications is July 31, 2026.