Associate, Social Media (Qatarization)

About QNB

Founded in 1964 as the first Qatari-owned commercial bank, QNB Group has evolved into the largest banking institution in the Middle East and Africa (MEA) region. The Group operates through its subsidiaries and affiliates in over 31 countries across three continents, offering a broad range of advanced financial products and services. QNB's workforce exceeds 28,000 employees who serve close to 20 million customers from 1,000 branches and 4,300 ATMs.

QNB consistently receives top ratings from major credit agencies including Standard & Poor’s (A), Moody’s (Aa3), and Fitch (A+), alongside numerous distinctions from prominent international finance publications. Recognized as the most valuable banking brand in the MEA according to Brand Finance Magazine, QNB also actively engages in community support through sponsorship of social, educational, and athletic events.

Role Summary

This position is responsible for managing the organization's social media presence to enhance QNB's image and reputation. The role involves generating and publishing content, planning social media campaigns, and forging partnerships with key clients to boost brand visibility.

Key Responsibilities

• Execute departmental policies and procedures to maintain an effective social media presence.
• Support the creation and delivery of a clear social media strategy that enhances brand equity and awareness.
• Collaborate with internal departments to develop ongoing content that promotes the marketing message and advances the company’s image.
• Ensure consistency in marketing communication across social media platforms to reinforce the organization's positioning.
• Partner with external marketing agencies when needed to develop innovative marketing campaigns and collaborations.
• Regularly monitor social media activities, market trends, and competitor behavior.
• Analyze social media campaign effectiveness through data and reporting, presenting insights to management.

Qualifications

• University degree in Business, Advertising, Marketing, or a closely related field.
• At least four years of proven experience in marketing with a focus on social media.
• Strong verbal and written communication skills in English; proficiency in Arabic preferred.
• Demonstrated leadership with the ability to motivate team members and manage projects effectively.
• Excellent organizational and planning capabilities.
• Experience working with multicultural teams.

Additional Requirements

• Submit resume/CV, copy of Passport or Qatar ID, and educational certificates as part of the application process.