Associate Marketing Manager

Position Overview

We are seeking an Associate Marketing Manager to support the delivery of integrated marketing strategies for a fast-growing consumer wellness brand. This role is perfect for an imaginative and well-organized marketer who thrives on collaborating across departments and executing multi-channel campaigns to help elevate a mission-driven consumer brand.

Responsibilities

• Assist in the planning and coordination of marketing campaigns spanning influencer outreach, public relations, social media, experiential events, and digital platforms.
• Oversee day-to-day influencer marketing activities including managing partnerships with creators, overseeing product seeding efforts, coordinating campaign logistics, generating reports, and scouting for new collaboration opportunities.
• Lead the execution of experiential events and brand activations to ensure flawless delivery and impactful brand presence.
• Collaborate closely with cross-functional teams to align marketing initiatives for new product launches, including creative, social media, and PR components.
• Maintain campaign schedules, track product sample inventory, prepare marketing performance reports, and contribute to enhancing internal marketing workflows.
• Stay informed on consumer behaviors, cultural trends, and competitors to continuously inject innovative ideas into marketing strategies.
• Work effectively with internal teams and external partners to maintain progress and achieve successful marketing campaign outcomes.

Qualifications

• Between 4 and 6 years of professional experience in consumer marketing, brand marketing, or integrated marketing roles.
• Proven track record in supporting cross-channel integrated marketing campaigns.
• Experience in influencer marketing, strategic partnerships, experiential marketing, and product launch coordination.
• Exceptional skills in project management and organization with the capability to juggle multiple simultaneous priorities.
• Strong communication skills and a collaborative approach to working with cross-functional teams.
• Creative problem-solver with a keen awareness of consumer trends and cultural dynamics.
• Detail-focused and proactive, demonstrating ownership from project conception to final execution.
• A passion for growing consumer brands and thriving in a dynamic, teamwork-oriented environment.