Inside Sales Representative

About Blacksmith Agency

Blacksmith Agency (BSA) is a fully remote digital agency specializing in strategic WordPress design and development. We serve mid-market and enterprise clients who require not just visually appealing websites but measurable outcomes. Our team includes over 40 professionals such as designers, developers, project managers, and strategists dedicated to delivering clarity, precision, and accountability throughout our work. Sales efforts align closely with our company standards.

Role Overview

We are seeking proactive Sales Development Representatives to initiate client engagement and generate sales opportunities. This entry-level sales position focuses on researching, sourcing, and securing meetings with qualified decision-makers. Collaborating directly with the BSA sales team, you will pinpoint key target accounts, tailor outreach messages, and shape the first impression potential clients have of BSA.

The role emphasizes thoughtful and strategic outreach rather than mass messaging. Using our automated calling tool (Orum), you will achieve volume targets while preserving high-quality interactions.

Key Responsibilities

• Research and identify ideal customer profiles based on industry, company size, revenue, and technology stack.
• Locate decision-makers and compile accurate contact information lists.
• Develop and execute customized outbound communication campaigns across email, LinkedIn, and phone channels.
• Schedule qualified discovery calls for Account Executives.
• Maintain up-to-date records in Salesforce and SalesLoft.
• Collaborate with sales team members to refine messaging, improve targeting, and enhance feedback mechanisms.
• Monitor weekly key performance indicators including emails sent, open and reply rates, and meetings booked.
• Stay informed about industry trends, client success stories, and BSA's service offerings.

Candidate Requirements

• Minimum two years experience in a comparable sales development or business development role, preferably within agencies or SaaS sectors.
• Excellent written communication skills, able to customize outreach and adopt BSA's brand voice.
• Familiarity with outbound sales tools such as LinkedIn Sales Navigator, SalesLoft, Apollo, and ZoomInfo.
• Proficiency in Salesforce and independent pipeline management.
• A resilient, inquisitive mindset with eagerness to receive and rapidly apply feedback.
• Confidence engaging with high-level professionals including directors, marketing managers, and C-suite executives.

Additional Preferred Qualifications

• Knowledge of agency sales processes or web design/development industries.
• Experience developing and testing outbound outreach sequences.
• History of successfully booking deals worth $50,000 or more, including enterprise retainers.

Compensation and Benefits

• A combination of base salary and performance incentives, including accelerators.
• Direct exposure to company leadership and sales executives.
• Access to advanced outbound sales technologies and focused target account lists.
• Fully remote working arrangements with flexible scheduling.
• Opportunities for career advancement into Account Executive or strategy roles based on proven results.
• Supportive coaching and leadership to ensure professional growth and success.