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Role Overview

We are seeking an innovative and fashion-savvy Marketing Executive to join our team. This position demands a creative and hands-on individual capable of transforming business objectives into successful marketing strategies. Passion for digital marketing and social media, combined with the ability to create compelling content that resonates with our audience, is essential.

Key Responsibilities

Develop and launch promotional campaigns to boost both retail and online sales, enhancing Love and Bravery's omnichannel presence.
Plan and execute marketing initiatives both locally and internationally across various digital platforms, including email marketing, social media, the company website, and in-store activities.
Create and maintain consistent content aligned with the brand's voice across all marketing channels.
Support product introductions, promotional offers, and seasonal campaigns.
Assist with basic graphic design tasks such as creating email templates, website banners, and social media visuals.
Collaborate with external agencies to review and approve creative materials.
Participate in styling and organizing photoshoots and campaign shoots, both locally and overseas.
Coordinate closely with the e-commerce team to enhance product visibility and improve conversion rates.
Analyze campaign effectiveness and offer actionable recommendations.
Monitor industry trends, competitor activities, and customer behavior to guide marketing strategies.
Identify, manage, and nurture relationships with key opinion leaders (KOLs) and brand collaborators, handle significant dates and gifting, ensure influencer-brand alignment, and manage product sponsorships for giveaways.
Conduct A/B testing to enhance campaign performance.
Refine workflows and document standard operating procedures.
Provide support for daily marketing operations and collaborate on cross-functional projects.

Candidate Profile

Currently employed in a similar marketing role or aspiring to advance in this career path.
A strong commitment to expanding digital marketing knowledge to consistently deliver results.
Demonstrates a positive, inquisitive mindset.
A balanced blend of creativity and technical skill, showing initiative, efficiency, and reliability.
Bachelor's degree in business, marketing, or a related discipline.
A portfolio showcasing relevant work is mandatory.
Prior experience in comparable roles is favored.
Acute attention to aesthetics and detail.
Familiar with social media platforms including the latest trends.
Proficient in Google Analytics, Google AdWords, and social media advertising tools.
Strong communication and interpersonal abilities.
Capable of working autonomously and collaboratively within teams.
Possesses a positive attitude, adaptability, and eagerness to learn.
Efficient time management capabilities.

About the Company

Established in 2005, Love and Bravery has grown with the mission to provide affordable fashion options to women. We distinguish ourselves by focusing on timeless designs, emphasizing quality and fit, and creating garments thoughtfully designed for the contemporary woman. Our team is friendly, innovative, and values talent and dedication.

Application Instructions

Interested candidates should submit their resume and portfolio via email to [email protected].

Marketing Executive

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