E-Commerce Manager

About the Role

The E-Commerce Manager will oversee the development and growth of the company's digital sales platforms. This role involves managing the e-commerce website and associated online marketplaces to boost sales and drive business expansion.

Primary Responsibilities

• Oversee management of the company's e-commerce website and key marketplaces including Amazon, Flipkart, and Myntra.
• Formulate and implement strategies to amplify online revenue and sales figures.
• Track and analyze website traffic, performance metrics, and conversion rates to identify improvement opportunities.
• Enhance product listings by optimizing pricing, descriptions, and visuals to increase attractiveness and sales.
• Organize and oversee promotional activities such as discounts, sales events, and seasonal campaigns.
• Collaborate with marketing teams to support SEO, SEM, email marketing, and social media initiatives.
• Interpret sales data, customer preferences, and market trends to inform decision making.
• Manage inventory management by coordinating with warehouse and logistics departments.
• Ensure efficient processing of orders including payments, shipping, and handling returns.
• Focus on elevating customer experience and resolving related issues effectively.
• Work alongside IT and design teams to upgrade website usability and features.
• Regularly monitor key performance indicators and prepare detailed reports for management review.

Required Qualifications and Skills

• Bachelor's degree in Business, Marketing, E-commerce, or a related discipline.
• Three to seven years of experience in e-commerce, digital marketing, or online sales management.
• Hands-on experience with e-commerce platforms such as Shopify, Magento, WooCommerce, or marketplace seller portals.
• Strong understanding of digital marketing best practices including SEO, Google Analytics, and CRM software.
• Proficiency in Microsoft Excel and other reporting tools.
• Demonstrated analytical thinking and problem-solving capabilities.
• Effective communication and leadership skills.
• Familiarity with online marketplace operations and data-driven decision making.
• Excellent time management and project coordination abilities.