Social Media Manager

Role overview

MANIA Advertising / MANIACARD is looking for a full-time Social Media Manager to work from its Tirana office. The position focuses on building and maintaining a strong social presence by developing content that matches brand standards and supports campaign goals.

What you will do

• Plan, create, and publish content across social channels in a way that supports the brand and ongoing campaigns.
• Maintain a consistent posting routine and oversee day-to-day account activity.
• Track comments, direct messages, and other interactions, while helping grow and support the online community.
• Review performance data, draw insights from analytics, and improve content and strategy based on results.
• Work closely with creative and account teams to coordinate campaigns and social media execution.
• Stay current with platform updates, trends, and effective social media practices.
• Assist with campaign rollouts, contribute ideas during brainstorming, and help preserve a unified brand tone across all digital channels.

Qualifications

• Strong knowledge of social media marketing and social media optimization for growing brand visibility across platforms.
• Excellent written and verbal communication skills for community engagement and content development.
• Ability to build and manage content plans that align with marketing and business priorities.
• Comfort using social media analytics tools and reporting to evaluate and improve results.
• Experience collaborating with creative teams, along with basic design understanding and familiarity with scheduling tools such as Meta Business Suite, Hootsuite, or similar tools.
• Good organization, attention to detail, and the ability to handle several campaigns and deadlines while working on-site in Tirana.
• Prior experience in social media or digital marketing is preferred; education or certification in Marketing, Communications, or a related area is an added advantage.