Lead, NSW Global Digital Marketing

About Nike

NIKE, Inc. is more than just a supplier for elite athletes; it’s a dynamic environment where innovation, boundary-pushing, and creativity thrive. The company values individuals who embrace diversity, dream big, and contribute their passion and skills to an ever-evolving sport landscape. Its culture fosters achievers, leaders, and visionaries dedicated to expanding possibilities.

Role Overview

The Global Digital Marketing team at NIKE Sportswear, based in Beaverton, OR, focuses on pioneering digital experiences that drive cultural relevance and business growth within Nike’s digital channels. This position will lead a team specializing in digital, social, and creator marketing, developing strategic long-term consumer engagement initiatives across Nike.com, the Nike app, and Nike’s social media and creator platforms.

Key Responsibilities

• Plan and implement seasonal digital marketing strategies for Nike Sportswear across owned digital platforms, including Nike.com and the Nike App.
• Align and coordinate digital marketing ventures with social media and creator channel activities to maximize consumer impact.
• Create and oversee compelling branded content, partnerships, services, and experiences that integrate into outstanding digital marketing campaigns.
• Collaborate cross-functionally with Nike Football, Basketball, SNKRS, and Energy teams to foster brand loyalty and advocacy globally.

Required Qualifications and Skills

• Minimum of five years’ experience in brand, digital, or social media marketing roles.
• Proven track record of developing engaging digital content and activations for high-profile brands.
• Self-motivated individual who excels in a rapidly changing and agile environment, adept at leading through uncertainty.
• Strong verbal communication and presentation skills, capable of explaining complex business concepts.
• Ability to interpret consumer data effectively and design improvement metrics and optimization strategies.
• Excellent project management, problem-solving, and analytical capabilities.
• Experience leading and collaborating with creative, media, and research agencies.
• Strong interpersonal skills with the ability to influence and build rapport with internal teams and external partners.
• Detail-oriented, capable of creating thorough plans and presentations that maintain team alignment and momentum.
• Up-to-date understanding of current trends, technologies, and best practices in digital marketing, content development, and social media.

Additional Information

NIKE is committed to accessibility within the recruitment process and offers accommodations such as screen readers, sign language interpreters, accessible locations for interviews, closed captioning, and other necessary modifications. Candidates needing assistance during the application process due to a disability are encouraged to request accommodations.