Brand Designer

About the Company

This role is with a prominent UK consumer brand that holds a strong national footprint and manages a portfolio of widely recognized household brands. The company is making substantial investments in enhancing its brand experience and creative capabilities, providing a platform to shape how millions of customers interact with its products and services.

Role Overview

As a Brand Designer, you will take full ownership of developing and refining the visual identity and design system for a leading consumer brand. Collaborating closely with senior creative stakeholders, you will create brand frameworks, lead the visual direction, set design standards, and ensure brand consistency is maintained across all platforms. This position requires blending strategic brand insights with practical creative execution to deliver high-quality design outputs while empowering broader teams to implement cohesive brand campaigns at scale.

Responsibilities

• Develop and enhance visual identity and design systems for the major consumer brand.
• Collaborate with senior creative leaders to craft brand frameworks and visual direction.
• Establish and uphold design guidelines, ensuring uniform brand representation across multiple channels.
• Combine strategic brand thinking with hands-on design execution.
• Support wider teams in delivering consistent, on-brand campaigns.

Required Qualifications and Experience

• Five to eight years of professional experience in brand, visual identity, or creative design roles.
• Strong portfolio showcasing original brand identity creation and comprehensive design system development.
• Proficiency in Adobe Creative Suite and Figma.
• Deep understanding of typography, color theory, layout principles, and visual storytelling techniques.
• Experience in presenting design concepts to senior stakeholders and collaborating effectively with creative, strategy, and marketing teams.

Benefits and Opportunities

• Strong influence over the visual identity of a well-known consumer brand.
• Creative leadership role with substantial design autonomy.
• Opportunities to work on large-scale brand projects including digital, print, retail, and experiential media.
• Collaboration with seasoned creative leaders in a dynamic and innovation-driven environment.

Additional Information

If you are interested in applying for this position, please submit an updated CV. For those considering other opportunities, confidential career discussions are available.

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