Marketing Specialist

Role Overview

This position involves collaborating with a leading AI research lab specializing in Generative AI to enhance the performance of AI models in marketing domains. The Marketing Specialist will apply their expertise in brand strategy, growth marketing, and campaign execution to create and assess marketing scenarios that aid in training and evaluating AI models.

Key Responsibilities

• Work closely with research and engineering teams to advance AI capabilities relating to brand strategy, growth marketing, customer acquisition, and campaign planning.
• Develop authentic marketing tasks grounded in real-world business challenges along with well-founded reference solutions.
• Assess AI-generated outputs using structured scoring rubrics, delivering precise and unbiased feedback concerning accuracy, reasoning, and relevance.
• Contribute to the development and upkeep of evaluation criteria and quality benchmarks for marketing-related AI tasks.
• Coordinate with other subject matter experts to ensure consistency, transparency, and precision within AI training datasets.

Required Qualifications

• A minimum of eight years of professional marketing experience, including domains such as brand strategy, growth marketing, digital marketing, performance marketing, product marketing, or integrated marketing communications.
• Preference for candidates with experience at prominent consumer brands, marketing agencies, or dynamic growth firms.
• Direct experience assessing AI or Large Language Model outputs using formal scoring frameworks is required and should be clearly discussed during application.
• Demonstrated career advancement in marketing roles, for example progressing from Marketing Manager to Senior Marketing Manager, Director, or VP of Marketing.
• Availability to commit at least 35 hours weekly on weekdays.
• Excellent oral and written communication, strong analytical skills, and ability to provide detailed, evidence-based evaluations.
• Proven collaboration, problem-solving, and stakeholder management abilities.

Contract Details

• Engagement as an independent contractor.
• Fully remote work with flexible hours.
• Project length may vary based on needs and performance.
• Weekly payment via supported platforms.
• Applicants must be authorized to work legally in the relevant location; visa sponsorship is not provided.

Equal Opportunity Statement

The organization values inclusivity and invites applicants from all backgrounds. Selection is based on qualifications without regard to legally protected characteristics. Reasonable accommodations are available during the hiring and engagement process.