Associate Manager, Sales

About the Company and Role

Nestlé KSA is seeking an Associate Manager for Sales based in Riyadh, Saudi Arabia. This full-time position focuses on the General Trade (GT) channel in the Center Region covering Riyadh and surrounding areas. The role emphasizes driving sales growth, execution excellence, and building strong customer partnerships in retail markets to deliver value including sales volume, displays, new product introductions, and maintaining core distribution.

Key Responsibilities

• Meet monthly and annual sales goals in terms of volume and value.
• Ensure comprehensive route coverage, optimize drop size, grow market share, and improve success rates.
• Monitor and audit customer collections to ensure accuracy.
• Develop and maintain robust relationships with key customers to maximize product visibility and placement.
• Conduct training sessions to enhance team sales capabilities.
• Oversee sales activities, perform surveys, and gather market feedback to refine sales strategies.
• Utilize sales software and tools to monitor performance and manage customer relationships.
• Ensure all sales operations comply with Nestlé’s policies and procedures.
• Maintain high standards of quality, safety, and ethics in field operations.
• Supervise product knowledge through direct and remote communication methods.
• Coordinate with target customers for business reviews aimed at volume growth.
• Manage financial expenditures responsibly.
• Ensure adherence to retail pricing guidelines and monitor competitive pricing dynamics.
• Identify product availability gaps and ensure new items are stocked.
• Report retail market insights and competitor activities to management.

Candidate Profile and Requirements

• Bachelor’s degree in Business Administration, Marketing, or related fields is mandatory.
• Minimum five years of relevant field sales experience, preferably within the food and beverage industry.
• Proven track record in supervising retail routes and managing field teams.
• Exceptional customer service, organizational skills, and attention to detail are essential.
• Strong oral and written communication, selling, and analytical capabilities.
• Proficiency in Microsoft Office suite (Excel, Word, Outlook) and familiarity with POS systems.
• Capability to analyze financial data, inventory, and retail conditions to apply effective sales techniques.
• Willingness and ability to travel as required.
• Valid Saudi driving license is mandatory.