Territory Sales Manager

About Celsius Holdings, Inc.

Celsius Holdings, Inc. is a globally recognized consumer packaged goods company, united by three dynamic brands: CELSIUS®, ALANI NU®, and ROCKSTAR®. We represent vibrant lifestyles — from early morning workouts to high-energy social events — and foster an inclusive, innovative culture where every team member contributes to success. Our mission is to redefine energy consumption by merging performance and personality to create a thriving brand community.

Position Overview

As a Territory Sales Manager, you will spearhead retail sales efforts across Grocery, Convenience, and Food Service channels within the designated region. Your role encompasses driving sales growth, strengthening distributor relationships, and elevating brand visibility through targeted field activities, including visiting approximately 12 to 15 stores daily. The position requires a proactive, results-oriented approach to sales execution and customer engagement.

Primary Duties

• Implement the Celsius "perfect store" strategy by increasing SKU availability, improving shelf positioning, deploying displays, and expanding promotional efforts.
• Apply brand strategies consistently across retail outlets within the assigned territory.
• Conduct thorough account audits, identify sales opportunities, and report insights using CRM systems.
• Partner with distributors via route rides, intensive sales blitzes, and key account meetings.
• Support district and regional sales initiatives as directed by supervisors.
• Participate in weekly sales meetings to assess performance and plan goals.
• Meet and track daily, weekly, and quarterly key performance indicators.

Candidate Requirements

• Minimum of one year experience in consumer goods sales, preferably in beverage, distributor sales, or related sectors.
• High school diploma or equivalent educational qualification.
• Possession of a valid U.S. Driver’s License and clearance of Motor Vehicle Record screening.
• Entrepreneurial mindset paired with strong business acumen.
• Comfortable and effective in daily direct customer engagements.
• Excellent verbal and written communication abilities.
• Capability to deliver presentations and engage with large peer groups.
• Proficient in CRM tools and field sales reporting platforms.

Employee Benefits

• Comprehensive Medical, Dental, and Vision insurance coverage.
• Short-term and long-term disability benefits.
• Life insurance policy.
• Ten vacation days annually, accrued according to company policy.
• Eleven paid company holidays per year.
• 401(k) retirement savings plan with company matching.
• Identity theft protection and legal assistance services.

Additional Information

This full-time, field-based role requires presence in assigned territories including Knoxville, TN; Louisville, KY; and Elberfeld, IN (southern Indiana). The role is driving-intensive and mandates passing a Motor Vehicle Record screening. Salary ranges from $55,000 to $65,000 annually, supplemented by incentives. Actual compensation considers work location, experience, skills, and other factors. Celsius Holdings is committed to diversity, equity, and inclusion, providing equal employment opportunities and accommodations for qualified individuals requiring assistance during the hiring process.