Freelance Creative Marketing Designer (AI & Creative Technology)

Role Overview

Sonova Group is seeking a Creative Marketing Designer specializing in AI and Creative Technology to join their expanding team. This role requires blending artistic creativity with performance marketing expertise to create marketing assets that generate tangible business outcomes. You will collaborate closely with Content, Growth, and Product teams to design ad creatives and effective landing pages, while integrating AI-driven workflows to enhance efficiency.

Key Responsibilities

• Design engaging and conversion-focused landing pages using WordPress or similar content management systems.
• Create static, animated, and video advertisements for platforms such as Meta, Google, YouTube, and Native Advertising channels.
• Develop multiple creative variations to support A/B testing and accelerate the design iteration process.
• Incorporate AI tools into creative production, including image and video generation, copy support, and automation.
• Evaluate emerging AI technologies regularly to optimize creative workflows.
• Reduce manual production through scalable templates, automation, and systemized processes.
• Develop and maintain reusable design systems, templates, and marketing materials adapted for various international markets.
• Manage creative asset libraries and workflows to ensure efficiency and scalability.
• Maintain consistency in design while facilitating localized adjustments for different regions.
• Collaborate intensively with marketers, writers, and product teams to drive innovative creative solutions.
• Proactively propose enhancements for creative output, workflow processes, and operational productivity.
• Support experimentation with new creative concepts and cutting-edge technologies.

Required Qualifications

• Fluency in English (both written and verbal); proficiency in German is highly desirable.
• Minimum of four years’ experience in digital design and performance marketing.
• A compelling portfolio showcasing successful landing pages and performance-driven creative campaigns.
• Proficiency in WordPress or comparable CMS platforms for landing page development.
• Advanced skills in Figma, Adobe Creative Suite, and motion design software.
• Familiarity with AI creative tools such as Claude, ChatGPT, Runway, ElevenLabs, Adobe Firefly, or equivalents.
• Sound knowledge of conversion rate optimization (CRO), user experience (UX/UI) principles, responsive design, and digital marketing strategies.
• Ability to work independently with a structured, detail-oriented approach.

Preferred Attributes

• Experience using Smartly, Adobe Creative Suite advanced features, and platforms for creative automation.
• Understanding of performance marketing metrics and the methodology behind creative testing.
• Experience crafting scalable creative workflows.
• Basic skills in HTML and CSS coding.
• Past experience in international, multi-market environments.
• Background within a creative advertising agency.

Additional Information

This contract role requires onsite presence in Germany, with an expected commitment of 10 to 20 hours per week and an initial duration exceeding six months. The start date is immediate. No salary details were provided.