E-commerce & Performance Marketing Administrative Assistant

Role Overview

We seek a highly organised and meticulous E-commerce & Performance Marketing Administrative Assistant to aid in daily operations of our e-commerce platform and assist with executing performance marketing strategies. This position is hands-on, concentrating on backend setups, managing e-commerce tasks, and maintaining the website, all while collaborating with marketing and e-commerce teams to ensure effective workflow.

Key Duties

• Assist with uploading and sustaining product listings, including titles, descriptions, pricing, images, and attributes.
• Manage updates to the website such as homepage content, collection filters, landing pages, and seasonal campaigns.
• Support product launches and merchandising updates aligned with the business calendar.
• Ensure site content remains accurate, consistent with branding, and updated across all devices.
• Perform quality assurance checks covering links, pages, and user experience issues, alongside general website upkeep.
• Conduct weekly assessments of the website to discover opportunities for upselling and improve the user experience.
• Assist with setting up and optimising email marketing flows.
• Oversee catalogue management across social media platforms such as Meta, Google, and Pinterest.
• Aid in campaign setup across paid advertising channels like Meta, Pinterest, and Google by uploading creatives, copy, audiences, and tracking links.
• Maintain consistent campaign naming and documentation.
• Help monitor campaign progression and promptly report any performance or learning obstacles.

Candidate Requirements

• 1 to 2 years of experience in e-commerce, digital marketing, or administrative support roles.
• Exceptional organisational skills with keen attention to detail.
• Excellent written and verbal communication abilities.
• Effective multitasking skills and capability to meet deadlines.
• Experience working with Shopify platform.
• Knowledge of Sanity or similar content management systems is advantageous.
• Familiarity with Meta Ads Manager and/or Google Ads platforms.
• Basic understanding of paid media metrics such as ROAS, CPC, and CPA.
• Experience using email marketing tools, preferably Klaviyo.

About the Company

Miista is a brand rooted in London design, produced in Spain, and sourcing from the EU. The company challenges traditional fashion industry norms with a commitment to crafting products that combine personality with aesthetics. Miista values community, creativity, and an alternative perspective, focusing less on profit and trends and more on confident, unique style for women.