Research Associate / Market Research Analyst

Role Overview

This part-time remote position at Zip Incorporadora entails performing market and customer data collection, analysis, and interpretation to underpin strategic business decisions. The selected candidate will develop and implement research projects, gather information from both primary and secondary sources, and analyze market trends, competitor activity, and customer segments. The role requires synthesizing complex data into understandable reports, dashboards, and presentations that guide internal stakeholders effectively.

Core Responsibilities

• Design and conduct detailed market research studies.
• Gather and analyze data from diverse sources to identify trends and insights.
• Evaluate competitor activities and customer segments to inform business strategy.
• Produce clear, actionable reports and visual presentations for stakeholder communication.
• Collaborate with multiple internal teams to ensure data accuracy and relevancy.
• Maintain meticulous documentation of research activities and findings.
• Continuously monitor market changes relevant to the company's offerings.

Qualifications and Skills

• Proficiency in market research methodologies and analytical techniques.
• Strong skills in data analysis, encompassing quantitative and qualitative methods.
• Effective communication skills to present findings to varied audiences compellingly.
• Experience with spreadsheets, data visualization tools, or business intelligence software.
• Exceptional attention to detail, critical thinking, and capability to work autonomously in a remote setup.
• Preferably prior experience in market research, business analysis, or related domains.
• Educational background in Marketing, Business, Economics, Statistics, or closely related fields, or equivalent practical expertise.