Marketing Campaigns Manager

About Mercedes-Benz Vans UK

Mercedes-Benz Vans is dedicated to providing premium vehicles and services that facilitate mobility for individuals and businesses throughout the UK. We are committed to innovation with a focus on electric mobility and delivering smart digital solutions alongside outstanding customer service experiences. Our organizational culture promotes inclusivity, respect, and equal opportunities, valuing the diverse backgrounds of our team and dealer networks, which are fundamental to our success and the future direction of transportation.

Role Overview

We seek a motivated and enthusiastic Marketing Campaigns Manager with experience in orchestrating integrated marketing communications within the automotive or B2B sectors. Essential expertise includes brand stewardship, campaign strategy, and content creation designed to enliven campaigns and achieve measurable results.

Key Responsibilities

• Plan and execute comprehensive marketing campaigns using paid, owned, and earned media to increase brand visibility and commercial success.
• Oversee full campaign lifecycle including briefing, creative collaboration, securing approvals, timing, budget management, and maintaining productive stakeholder relationships to ensure smooth implementation.
• Generate compelling brand and product content distributed through digital platforms, printed materials, and events to enhance customer engagement and support product introductions.
• Ensure all marketing outputs strictly follow Mercedes-Benz’s brand guidelines, legal standards, and stakeholder communication mandates.
• Utilize data and market insights to devise media plans and campaign tactics that optimize investment and improve ongoing campaign effectiveness.
• Manage partnerships with agencies and vendors to deliver excellent creative, media, production, and event outcomes on time and within budget constraints.

What Makes This Opportunity Unique

This position offers a chance to shape and deliver prominent marketing campaigns, guiding the representation of the Mercedes-Benz Vans brand across various channels. Using data-driven insights, you will craft engaging customer experiences that significantly impact business outcomes.

Qualifications and Skills

• Experience collaborating with creative, media, and digital marketing agencies.
• In-depth knowledge of digital marketing channels including websites, paid media, CRM, email marketing, and social media platforms.
• Demonstrated capability to simultaneously manage multiple marketing campaigns and projects.
• Strong writing skills with excellent copywriting and communication capabilities.
• Proven stakeholder engagement and influencing skills across diverse teams.
• Commercial awareness with experience handling budgets and monitoring campaign performance metrics.
• Highly organized and detail-focused, thriving in dynamic and fast-paced environments.

Additional Information

Adherence to Mercedes-Benz’s ethical standards, compliance guidelines including anti-bribery, and competition laws is mandatory for this role. We provide a hybrid working model balancing remote and office work. Our benefits include a competitive salary, discretionary bonuses, colleague car purchase schemes, pension plan, and a flexible benefits package. Employee support resources encompass wellbeing programs, mental health first aiders, and opportunities for professional development through training.

Diversity and Inclusion

Mercedes-Benz Vans values cultural diversity and inclusive practices, recognizing the strength this brings to our team and customers alike.

Legal and Data Privacy

Applications are only accepted from candidates eligible to work in the UK. We respect applicant privacy and process personal data securely in compliance with UK GDPR, with data access limited internally to relevant hiring personnel. Applicants can inquire about data handling at Mercedes-Benz Group’s data protection office.