Manager, Media Relations

About Us

Weber Shandwick is a premier global public relations agency dedicated to engaging audiences through compelling storytelling and innovative media strategies. We thrive on creativity and collaboration to enhance brands and reputations, operating at the forefront of the evolving media landscape.

Role Overview

As a Senior Manager for Earned Media Strategy within our Consumer Practice, you'll be instrumental in shaping cultural conversations around iconic brands such as M&M'S®, SNICKERS®, and TWIX®. This role requires a passion for pop culture, a knack for media navigation, and an aptitude for creating viral brand moments through inventive media campaigns.

Key Responsibilities

• Lead the development and implementation of pioneering earned media campaigns positioning our brands at cultural epicenters, including major events like the Super Bowl and trending social media dialogues.
• Craft persuasive pitches and nurture strong relationships with top-tier journalists, podcasters, and influential bloggers to secure impactful and credible media coverage.
• Act as the primary daily liaison for clients, offering strategic advice and managing logistics of high-profile events and program coordination to ensure flawless execution.
• Contribute creatively in brainstorming sessions and establish measurable KPIs to demonstrate campaign effectiveness and share successes to motivate the team.
• Provide mentorship and leadership to junior team members, fostering a collaborative and energetic team culture.

Required Qualifications

• Between 5 to 7 years of experience in public relations, with a strong affinity for pop culture, sports, and consumer brand sectors.
• Proven media relations expertise, including established connections with media professionals across traditional outlets, podcasts, and digital platforms like Substack.
• Excellent strategic and creative problem-solving skills, with capability to design and adjust integrated media plans for optimal impact.
• Strong leadership and project management abilities complemented by superior communication and presentation skills.
• A passionate and proactive approach to work, with a consistent record of driving successful outcomes.

Compensation and Work Arrangement

The salary for this position ranges from $81,000 to $98,000 annually, with the exact figure determined by factors such as experience, qualifications, and company standards. Employees are expected to work onsite in Chicago, Illinois, with a minimum of three office days weekly, subject to increase per company policy.

Equal Opportunity Statement

Weber Shandwick and its parent company Omnicom are dedicated to equal employment opportunities. We recruit without discrimination based on race, color, religion, gender, age, ethnicity, veteran status, disability, sexual orientation, gender identity, marital status, citizenship, or any other protected characteristic under applicable laws. We emphasize building an inclusive workforce to foster innovative solutions and celebrate diversity.

Additional Information

Employees’ personal data is handled in accordance with Omnicom's Recruitment Privacy Notice.